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he Beat Asia is more than your eyes and ears on the region’s best sights and sounds. We are the heart of Asia’s lifestyle content. Since our launch in July 2021, The Beat Asia has quickly become one of the leading lifestyle and cultural websites in the region, creating hyperlocal content that both follows the trail of the chatter and sets the trend. Through our travel guides, how-to’s, restaurant reviews, reels, infographics, and exclusive interviews, The Beat Asia provides you with everything lifestyle so you don’t go looking anywhere else.
We are made up of out-of-the-box thinkers with a passion to create and innovate. Our talents come from diverse backgrounds on a mission to capture the intricacies of the Asian culture through a range of creative formats. If you thrive in a fast-paced culture where collaboration is king and every team member plays hard and works smart, then we might have something for you.
The Senior Digital Content Editor will be responsible for leading the content team at The Beat Asia, an Asia-based lifestyle site that is experiencing rapid growth. This includes creating, curating, and managing high-quality content for the website, social media platforms and other digital channels. The ideal candidate will have a proven track record of creating and managing successful content campaigns and have a strong ability to lead a team and manage multiple projects simultaneously.
To be successful in this role, you should have a bachelor's degree in digital editing or a related field, with a major in English, communications, or journalism preferred. A minimum of 5 years of experience in writing, producing, and editing for the web is required, as well as a strong understanding of marketing practices. The ideal candidate will possess excellent copywriting, proofreading, and editing skills, and the ability to analyse audience responses and use data to meet search goals.
Key Responsibilities:
- Develop and implement content strategies that aligns with the overall goals of The Beat Asia
- Lead and manage a team of content creators and editors across Asia, providing guidance and mentorship as needed
- Research and identify topics that will be of interest to the target audience
- Create and publish a variety of content types, such as blog posts, articles, advertorials, how-to guides, opinion pieces, reviews, interviews, listicles, infographics, videos, and social media posts.
- Edit and proofread text to ensure high-quality content that is free of errors
- Source and edit images and videos to enhance the overall look and feel of the content
- Collaborate with other departments, such as marketing and design, to ensure that all content aligns with the company's overall strategy and brand guidelines
- Monitor and analyse the performance of the content, making recommendations for improvements and ensuring that content is SEO-friendly
- Stay up-to-date with the latest content creation and editing trends and technologies to ensure The Beat Asia stays ahead of the competition
Qualifications:
- A bachelor's degree in journalism, communications, or a related field
- Minimum of 5 years of experience in content creation and editing, including at least 3 years of experience leading a content team
- Strong writing, editing, and proofreading skills
- Experience with creating and publishing content on a variety of digital platforms, including websites and social media
- Strong understanding of SEO and analytics
- Strong written and verbal communication skills, ability to lead and manage a team
- Experience in the lifestyle industry and knowledge of the Asian market is a plus
- Must be fluent in English, Cantonese and Mandarin
- Ambassador of vibrant and positive vibes 😉
The Beat Asia is looking for an experienced and driven Senior Digital Content Editor who is passionate about creating and managing high-quality content that resonates with the target audience. If you have a track record of leading successful content campaigns and are excited about the opportunity to lead a team and manage multiple projects at a rapidly growing lifestyle site, we want to hear from you!
We are looking for a dynamic lifestyle reporter to join our multi-national team across Asia, reporting snappy and hyperlocal news about lifestyle, fashion, environmental, Web 3.0, and foodie topics. We expect you to be creative, culturally aware in Hong Kong, and have a strong insight into the digital marketing space locally. Hyper-local through digital and social media, you will enrich our users’ experience through high-quality articles and all manners of multimedia content covering lifestyle: buzzy listicles, in-depth guides, thought-provoking exclusive features, and personal interviews. As an early employee at The Beat Asia, you will play a key role in the development of how our magazine will grow in the continent.
Responsibilities
- Write and edit punch short-form content for ads, social media and email; long-form content for articles and research.
- Create and optimise local and regional content calendars
- Develop and implement content and campaign strategy to drive traffic, engagement and sales.
- Create and oversee production - photography, graphics, video and audio content
- Optimise content for SEO
- Stay abreast of marketing and media trends and bring fresh ideas for the business
- Assist team with PR and communications including media interviews, events and influencers
- Create digital content for web, emails, etc
- Maintain a consistent tone across all channels, and ensure content produced editorials meet brand guidelines
Skills and Requirements
- At least 1-2 years of experience as a digital content creator, writer, journalist or editor producing English digital content for the local Hong Kong audience.
- Degree in journalism, writing, marketing, or related discipline.
- Creative with a strong sense of brand aesthetics
- Digitally savvy, creative, love working in a team.
- Self-motivated, not afraid to learn and try new things.
- Ability to manage multiple projects and meet critical deadlines; can manage time and priorities well.
- Passionate about writing and communications
We are looking for a copywriter that is passionate about learning and digesting complex studies with recent trends. You should have excellent writing, editing, and proofreading skills with a keen eye for detail. Skilled in translating concepts into clear, unique, and compelling content. Excellent written communication skills including proper grammar and punctuation - do not require heavy editorial effort.
Responsibilities:
- Ideate original concepts and accomplish copy based on recognized voice and tone for a variety of digital platforms
- Write remarkable content that attracts and engages readers while also driving results
- Build a content strategy that is aligned with short-term and long-term marketing goals
- Serves as a proofreader on content generated by others within the Editorial team
- Works to foster innovative solutions in regard to writing as well as other areas impacting the company and its clients
Requirements:
- BS/AB in Journalism, Communication, Advertising, Marketing, or equivalent field
- Proven work experience as a Copywriter, preferably in food and beverage, fashion, and travel
- Minimum of 3 years & up experience in Marketing and Advertising writing
- A solid background in blog posting, social media, and related strategies
- Hands-on experience with MS Office suite, Adobe Suite, and Content management tools
- Able to generate engaging content, including necessary research
- Comprehend different language styles that appeal to various target markets, including B2B, B2C, and content
- Understanding of traditional, digital, and emerging channels
- Diverse experience is a plus – technology, service sector, food, and beverage, etc.
We are looking for a skilled Sales and Marketing Associate who will drive and implement the company’s sales and marketing activities. Hands-on experience in sales and marketing. Persistent in building good client relationships. Knowledge of digital sales processes, digital platforms, pricing models, and budgeting. With excellent communication and coordination skills.
Responsibilities:
- Establish and maintain long-lasting relationships with clients
- Assist to develop effective sales strategies to increase company sales
- Prepare, review, and finalize sales proposals and other necessary documents
- Collaborate with the marketing team to utilize social media platforms to gain client interest and create brand awareness
- Conduct market research and identify new opportunities
- Collaborate with the digital marketing team to produce quality advertising material for company services
- Brainstorm with the team for digital campaigns/programs for promotional partners across different platforms including social media and website
- Maintain an accurate record of campaigns results to determine the most effective marketing approaches
- Analyze market trends, sales, and marketing metrics, as well as pricing strategies to identify ways to improve sales and marketing efforts
- Manage customer service across all social channels, email, and phone
- Manage client expectations, communicate concerns to clients' attention, suggest potential solutions, and advise potential delivery delays
Requirements:
- BS/AB Marketing Management, BSBA Advertising Management, or equivalent field
- Proven work experience in Sales, Marketing, and relevant industry
- Minimum of 3 years of proven sales or marketing experience focused on establishing innovative integrated marketing campaigns
- Strong interpersonal, relationship-building skills and experience in dealing with multiple stakeholders/business partners
- Advanced negotiation and marketing skills
- Experienced in customer and market research
- Proficient in Microsoft Office and other platforms
We are looking for an experienced and self-driven Account Manager who will serve as the primary point of contact for the clients. Persistent in building good client relationships. Extensive knowledge of sales and accounts management, pricing models, and budgeting.
Responsibilities:
- Build strong and long-term client relationships
- Serve as a primary negotiator on all digital business and review key sales proposals in advance to ensure client goals are achieved
- Discuss with clients the service offerings and advertising strategies
- Build a strategic plan and well-defined pricing mechanism for prospective client
- Conduct digital research and lead generation for target partner pitches
- Brainstorm with the team for digital campaigns/programs for promotional partners across different platforms including social media and website
- Develop and generate non-traditional revenue and new sales initiatives
- Set objectives and monitor the performance through weekly meetings
- Manage client expectations, communicate concerns to clients' attention, suggest potential solutions, and advise potential delivery delays
- Develop and maintain key performance metric reports that track efficacy, analyze campaign performance against established benchmarks, summarize key insights and recommend actions to improve
- Manage customer service across all social channels, email, and phone
- Manage and own relationships with external vendors and collaborate with internal teams
Requirements:
- BS/AB Marketing Management, BSBA Advertising Management or equivalent field
- Proven track record of successful closed deals
- Minimum of 4 years of proven account management experience in digital marketing / creative / advertising agency
- Understanding of industry trends, the latest social media marketing advancements, and relevant campaigns
- Strong interpersonal, relationship-building skills and experience in dealing with multiple stakeholders/business partners
- Experience in managing multiple projects with flawless execution
- Excellent negotiation and marketing skills
- Experienced in customer and market research
We are looking for a highly-skilled Community Manager who is tech-savvy and has a solid understanding of various social media channels and community platforms. Have a passion for learning and digesting complex studies for social media as a communication tool. Has exceptional oral and written communication skills and can develop high-quality, engaging content. Preferably skilled in motion graphics and other video-related collateral. Think out-of-the-box and be a persistent problem solver. Work collaboratively and communicate effectively with the team. Self-motivated with the ability to work in a fast-moving environment.
Responsibilities:
- Build and implement social media and communication campaigns aligned with marketing strategies
- Develop a social media content plan and manage the creative direction to ensure visual cohesiveness with the company’s voice and brand.
- Engage with the online community and respond to comments, inquiries, or requests.
- Build and strengthen new relationships with influencers, industry professionals, and customers.
- Build community and boost brand awareness through online events.
- Organize numerous community-building initiatives to promote and grow participation in community forums.
- Monitor and assess the company’s social media presence/performance and provide constructive feedback and recommendations to adjust the social media marketing strategy.
- Monitor and optimize community engagement levels
- Productively and harmoniously collaborate with the Marketing team, including Graphic Designers and Web Developers to deliver desirable output
Requirements:
- BS/AB in Advertising, Marketing, Communication, or equivalent field
- Proven work experience as a Social Media and Community Specialist or equivalent
- Minimum of 4 years & up experience in Marketing and advertising agency
- Experience writing for social media campaigns with a portfolio of previous work
- A solid background in blog posting, social media, and related strategies
- Hands-on experience with MS Office suite, Adobe Suite, and Content management tools
- Highly creative and inquisitive about clients' products or services
- Able to generate engaging content, including necessary research
- Comprehend different language styles that appeal to various target markets, including B2B, B2C, and content
- Experienced in customer and market research
We are looking for a highly-skilled Social Media Specialist who has a solid understanding of various social media channels/platforms. Have a passion to learn and digest complex studies for social media as a communication tool. Preferably skilled in motion graphics and other video-related collateral. Think out-of-the-box and be a persistent problem solver. Motivated to deliver high-quality and well-conceptualized social media content.
Responsibilities:
- Build consistent/meaningful content and manage the high volume of social media posts across social media channels
- Lead social media creative decisions in the editing of images or video content to ensure visual cohesiveness with the company’s voice and brand
- Directly engage with social media followers by responding to queries and comments in a timely manner. Observe SEO and user engagement and recommend content optimization
- Monitor and assess the company’s social media presence/performance and provide constructive feedback and recommendations to adjust the social media marketing strategy
- Abreast with social influencer programs and attend social influencer conferences/events
- Productively and harmoniously collaborate with the Marketing team, including Graphic Designers and Web Developers to deliver desirable output
- Keeps abreast of current trends and the latest technological advances that impact our work
Requirements:
- BS/AB in Advertising, Marketing, Journalism, Communication, or equivalent field
- Proven work experience as a Social Media Specialist or equivalent
- Minimum of 3 years & up experience in Marketing and Advertising writing
- Experience writing for social media campaigns with examples of previous work
- Preferably with a minimum of 3 years of working experience in advertising / creative agency
- A solid background in blog posting, social media, and related strategies
- Hands-on experience MS Office suite, Adobe Suite, and Content management tools
- Highly creative and inquisitive about clients' products or services
- Able to generate engaging content, including necessary research
- Comprehend different language styles that appeal to various target markets, including B2B, B2C, and content
We are looking for a highly skilled Digital Marketing Associate who is knowledgeable in the overall Digital Marketing process from conceptualizing marketing campaigns, social media engagement, maintaining content & copywriting, and the quantitative evaluation of website traffic. With a high degree of entrepreneurial spirit and passion/commitment at work.
Responsibilities:
- Drive digital marketing strategy and execution through strategic content development
- Identify opportunities to leverage different areas in digital marketing to grow engagement with our online communities
- Optimize content for the website, social media, and other platforms
- Assist to manage all digital marketing opportunities, including the website, SEO, email, and other marketing campaigns
- Manage client expectations, communicate concerns to clients' attention, suggest potential solutions, and advise potential delivery delays
- Develop and maintain key performance metric reports that track efficacy, analyze campaign performance against established benchmarks, summarize key insights and recommend actions to improve
- Work with the channel of marketing owners to best leverage campaigns and ensure the consistent end-to-end consumer experience
- Drive effective management of budget and program ROI
Requirements:
- BS/AB Marketing Management, BSBA Advertising Management, or equivalent field
- Proven work experience as a Digital Marketing Associate and equivalent
- Minimum of 3 years of proven marketing experience focused on establishing innovative integrated marketing campaigns, including building strong influencer programs and social media presence
- Understanding of industry trends, the latest social media marketing advancements, and relevant campaigns
- Experience in managing multiple projects with flawless execution
- Strong interpersonal, relationship-building skills and experience in dealing with multiple stakeholders/business partners
- High-level negotiation and marketing skills
- Understanding of traditional, digital, and emerging channels
- Experienced in customer and market research
We are looking for an experienced Digital Advertising Specialist who is well-versed in various Digital Ad platforms. Have a passion for technology and a strong grasp of recent trends in paid media campaigns. Skilled in resolving technical-related issues/concerns. Detail-oriented and with good organization skills. Think out-of-the-box and with strong Analytical skills.
Responsibilities:
- Build and implement innovative and effective digital advertising campaigns
- Management and maintenance of digital advertising campaigns including budgeting and bid management, ad copy/keyword/targeting updates
- Handle end-to-end optimization of paid marketing campaigns in line with the established goals and strategies
- Effectively communicate the status of campaigns, technical issues, launch delays, delivery issues, etc.
- Monitor ad campaigns and ensure that campaigns are executed efficiently and accurately
- Handle efficiently the ad budgets, ad creatives, and keyword research
- Generate and analyze data for reporting possible recommendations
- Implement best practice guidelines and adhere to company protocol
Requirements:
- Graduate of BS Marketing Management, BSBA Advertising Management, BS Information Technology, BS Computer Science or equivalent field
- 3 to 5 years of proven work experience as a Digital Advertising Specialist or equivalent
- 2+ years of working with Google Ads and Ad Manager, Microsoft, and Facebook Ads
- 2+ years of working with Google Analytics with data visualization (Google Data Studio)
- Understanding of industry trends, the latest social media marketing advancements, and relevant campaigns
- Experience in managing multiple projects with flawless execution
- Strong interpersonal, relationship-building skills and experience in dealing with multiple stakeholders/business partners
- Deep understanding of traditional, digital, and emerging channels
- Knowledge of HTML / JavaScript, strong knowledge of search engine optimization, and advanced Word & PowerPoint skills
- Experienced in customer and market research
We are looking for a highly-skilled Multimedia Designer who is well-versed in graphic design, motion graphics, and animation. Experienced with complex and diverse projects. Skilled in translating concepts into clear, unique, and compelling multimedia content. Creative thinker and a persistent problem solver. Empowered to deliver high-quality and well-crafted design. Work collaboratively and communicate effectively with the team.
Responsibilities:
- Translates briefs to engaging visual content for a variety of platforms
- Provide the team with images, videos, and motion graphics to improve our content in all channels (website, social media, paid ads, presentations, events, merchandising, etc.)
- Can do photo and video coverage of interviews, reviews, events, and activations
- Ensure creative content is aligned with company branding and is audience-centric
- Responsible for updating backups and archiving creative assets
- Capture the essence of local culture and subcultures across Asia and represent them in stunning visuals
Requirements:
- Bachelor's degree in Fine Arts, Visual Communication, Digital Arts or equivalent field
- Minimum of 3 years of proven experience in Graphic Design, Advertising, Multimedia Design, or any related field
- In-depth knowledge of software design programs such as Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe After Effects
- With experience in an advertising company handling copies, design and creative briefs is a plus
- Must have a portfolio/demo reel showcasing their abilities and sample works
- Must have the desire to learn and share knowledge with the team to continuously cultivate creativity
- Must have strong social skills, a pulse of the street, technology-savvy, and a plugged-in lifestyle
- A self-starter who can work quickly and independently, anticipating, recognizing, and resolving problems with little to no supervision
- Ambassador of vibrant and positive vibes
We are looking for a highly-skilled Graphic Designer who is well-versed in graphic design, art styles, and layout techniques. Experienced with complex and diverse projects. Skilled in translating concepts into clear, unique, and compelling visual content. Creative thinker and a persistent problem solver. Empowered to deliver high-quality and well-crafted design. Work collaboratively and communicate effectively with the team.
Responsibilities:
- Translates briefs to engaging visual content for a variety of platforms
- Provide the team with graphics and visual concepts to improve our content in all channels (website, social media, paid ads, presentations, events, merchandising, etc.)
- Create marketing collaterals and provide improvements to the company’s identity graphics
- Ensure creative content is aligned with company branding and is audience-centric
- Responsible for updating backups and archiving creative assets
- Capture the essence of local culture and subcultures across Asia and represent them in stunning visuals
Requirements:
- Bachelor's degree in Fine Arts, Visual Communication, Digital Arts or equivalent field
- Minimum of 2 years of proven experience in Graphic Design, Advertising, Multimedia Design, or any related field
- In-depth knowledge of software design programs such as Adobe Photoshop, Adobe Illustrator, Adobe InDesign, and other related design software
- Experience in advertising company handling copies, design, and creative briefs is a plus
- Must have a portfolio showcasing their abilities and sample works
- Must have the desire to learn and share knowledge with the team to continuously cultivate creativity
- Must have strong social skills, a pulse of the street, technology-savvy, and a plugged-in lifestyle
- A self-starter who can work quickly and independently, anticipating, recognizing, and resolving problems with little to no supervision
- Ambassador of vibrant and positive vibes 😉
We are looking for a Web developer who has a passion for technology and a strong grasp of recent trends in web development. Hands-on with coding and a persistent problem solver. Motivated to deliver high-quality and well-tested websites. Experience in Project Management is an advantage.
Responsibilities:
- Develop visual concepts that match the content and the image wanted by the clients, ensuring that websites and applications are easy to navigate
- Maintain the website as well as guide clients on its best functionality
- Create database and servers for website functionality
- Ensure the functionality across platforms including its optimization for mobile phones
- Perform code reviews to ensure accuracy and high-quality delivery
- Take technical ownership for all the projects assigned and ensure accuracy and efficiency
- Prepare necessary reports, manuals, and other documentation related to the maintenance of software and other development activities
- Collaborate with teams to resolve conflicts, set priorities and choose solutions
- Work closely with relevant teams internally to ensure alignment and coordination across operations as part of the seamless implementation of existing and new systems
Requirements:
- Graduate of B.S Computer Engineering, B.S Computer Sciences / Information Technology or equivalent field
- Preferably with a minimum of 3 years of web development experience
- Development-based certifications such as Zend and W3Schools is an advantage
- Developed websites which are processed, analyzed and rendered data visually
- Proficient with theme development under WordPress and other CMS Systems
- Experienced in JavaScript, .Net, CSS, AJAX, PHP / MySQL, Laravel and dynamic HTML
- Knowledge and demonstrated experience with cross-browser and cross-platform issues (IE, Firefox, Safari, Chrome, etc.)
- Experience in smart device development with main operating systems (Android, Windows, Linux)
Unlock your potential and be part of The Beat Asia’s Internship Program.
Our Internship Program will provide an opportunity for individuals who want to obtain substantial experience in digital publication. Candidates of the program will be assigned to different roles that best suit their skills and competencies for a period of time.
We offer various roles:
- Jr. Copywriters
- Social Media Marketing
- Digital Marketing
- Photographers & Videographers
- Graphic Designers
As an intern at The Beat Asia, you will gain full experience working on live projects that you will own and deliver, allowing you to gain insights and work with various demographics.
You will also receive continuous mentorship and experience a friendly and supportive working environment.
What are we looking for in an intern?
- You have a solutions-oriented mindset
- You have experience working with groups
- You are driven to overcome setbacks and deliver strong results
- You have confidence to interact and collaborate with people from different levels and experiences