Just weeks before G-DRAGON’s highly anticipated return to Hong Kong for BIGBANG's three-day concert at Kai Tak Stadium this November, the K-pop icon is giving fans another reason to line up, this time at McDonald’s. The fast-food giant has officially launched its collaboration with G-DRAGON and his fashion label PEACEMINUSONE, bringing a Korean-inspired menu and a collection of limited-edition merch to the city as part of a rollout spanning 13 Asian markets.
The food lineup centers on a new Gochujang Butter Sauce developed by McDonald’s Korea. In Hong Kong, fans can try it in the new McCrispy with Gochujang Butter Sauce, which pairs a crispy Cajun-seasoned chicken thigh fillet with the sweet, savory, and spicy Korean-inspired sauce. The sauce is also available as a dip for Chicken McNuggets. Meanwhile, those who prefer extra heat can opt for the McSpicy burger version.
Of course, the collaboration extends beyond burgers. Diners can upgrade to the Jumbo Combo series for an extra HK$9.50, which includes large McShaker Fries with Korean Bulgogi or Honey Butter seasoning powder and a Jeju Mandarin Punch with Mini Nata de Coco.
For dessert, there’s an OREO McFlurry with Sweetheart and Bite-sized Salted Caramel Churros. Selected items also arrive in packaging decorated with PEACEMINUSONE’s signature daisy motif, complete with the missing petal.
Collectors will want to mark their calendars, too, as limited "I’M M FAN" collector cards will drop on Sept. 21 from 11 AM, followed by exclusive merchandise on Sept. 23 from 11 AM.
The merch lineup includes the same retro cap seen in G-DRAGON’s "TOO BAD" music video, a set of enamel pins showcasing the MCD heart logo, McDonald’s fries,and the PEACEMINUSONE daisy, plus a tote bag combining the Golden Arches with PEACEMINUSONE branding.
For more details, visit McDonald's website and follow their Instagram and Facebook accounts.
