On Oct. 10, 2024, Vivamax celebrated a thrilling new chapter as it officially rebranded to VMX, to celebrate their milestone: 12 million subscribers!
The big reveal included a sleek new logo that embodies the platform’s fresh identity while staying true to the company’s roots. It also celebrated VMX talents who successfully crossed over to mainstream television.
COO and President of Viva Entertainment Vincent del Rosario announced that the Filipino streaming site, currently available in over 78 countries, remains committed to delivering must-see entertainment, featuring Filipino-produced movies and series, and will keep releasing fresh films weekly.
The expansion for VMX took its first steps into theatrical releases last August with Roman Perez Jr.'s "Unang Tikim." Fans can look forward to streaming it this November!

VMX has a lineup packed with films set to drop for the rest of 2024. Kicking off the excitement is "Celestina: Burlesk Dancer," a captivating story set in the 1940s about a woman who turns to burlesque to support her son.
In this last quarter of 2024, fans should get ready to see more titles as VMX continues aiming for the international film scene, showcasing films like "Adan" and "The Housemaid"set for release in Japan, available with subtitles or dubbed versions.
They have also unveiled the VMX Club, a new platform for exclusive content, live streams, and special events featuring VMX stars.
And if that wasn’t enough, they are launching their first ever VMX Film Festival, which will highlight groundbreaking new directors and feature new engaging and diverse stories, among other exciting developments.
To find out more information, visit their website here, or follow VMX on Facebook and Instagram.







