After the success of the BE LOVE global campaign, Pandora released a new collection in Hong Kong to showcase the quest for continuous growth and self-discovery this July.
The BE LOVE HONG KONG campaign harnessed the Beauty of Love in the city to share unique stories and encourage individuals to cherish lived experiences with loved ones.
The jewelry designs incorporate unique elements from Hong Kong to display our vibrant culture and remind us to express our love to the people we care about. In particular, the Neon Sign Dangle Charm (HKD $499) features the character, 香港 (Hong Kong) with a fluorescent orange color that glows under UV lights. This sterling silver charm signifies the lively neon street fixtures of Hong Kong.
In addition to the Neon Sign charm, Pandora released exclusive bracelet charms featuring the Victoria Harbor (HKD $499), the Peak Tram (HKD $599), the Chinese New Year Dancing Lion (HKD $599), and the Mahjong pendant (HKD $499).
The BE LOVE collection is now available in Hong Kong on Pandora’s website.
For more information, follow Pandora on Instagram.
