Shanghai Tang Unveils BONFIRE Autumn-Winter 2025 Collection

Get ready to ignite your wardrobe as luxury fashion house Shanghai Tang has just launched Bonfire, their 2025 Autumn and Winter collection, inspired by contrasts in nature: flames upon the earth, warmth against cold, and elegance with vibrance.
In Bonfire, Shanghai Tang continues their signature look with a touch of bewitching elegance. Drawing from Eastern influences, these pieces blend soft flowing tailoring with versatile and functional materials like wool and cashmere, ensuring unparalleled warmth this winter.

This collection lives off contrast — from the East-meets-West flair of the Tang jacket, lined in plush wool, to rich seasonal hues like navy, burgundy, and forest green that echo nature’s shifting palette.

Feast your eyes on decorative visual language that echoes Eastern heritage – collars and cuffs, well-crafted buttons and closures, and statement belts and linings that encourage motion and a feeling of weightlessness.
The visionary behind Bonfire's campaign shots is none other than Chen Man — the renowned Chinese visual artist, photographer and longtime Shanghai Tang collaborator.
Shanghai Tang's AW25 Collection is now available at boutiques across Hong Kong. Shop it now on their website.
For more information, visit Shanghai Tang on their Instagram and Facebook.
Multiple Locations:
- Pacific Place, Shop 105B, Level 1, Phase 1 Pacific Place, 88 Queensway
- Hong Kong International Airport East Hall, Shop 7E145, East Hall Passenger Terminal 1, Building South Concourse, HKIA, Lantau Hong Kong (restricted area)
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