This October, in honor of Breast Cancer Awareness Month, the Hong Kong Cancer Fund (HKCF) is back with its annual Pink Revolution campaign.
HKCF aims to raise HK$3 million through a series of campaigns and fundraising events to continue providing free breast cancer care services. One of the highlights this year is the Shop for Pink initiative, which encourages everyone to shop for a cause. By purchasing specially selected pink items, you can show your support for breast cancer patients and their families.
This year, Shop for Pink is proudly sponsored by Miricor Group, which includes brands like XOVĒ, CosMax, and VITAE. For every bottle of W-TruComplex® Treatment Essence sold, Miricor will donate HK$50 to HKCF.

Another Pink Sponsor is Japanese electronic brand Zojirushi, who has been an avid supporter of theHong Kong Cancer's Fund Pink Revolution campaign for 17 years. Zojirushi is offering exclusive items, including a Hong Kong Special Pink Editionelectric kettle, and a special edition rice cooker with a steamer. These items are priced at HK$199–HK$359.

Among this year's sponsors is an exciting range of pink-themed goodies and promotions across various categories, from food and beverages to beauty and fashion. Other brands showing their support include the lingerie brand Her Own Words, makeup brand HUBEIHAR Beauty, PizzaExpress, Conrad Macao, The Royal Garden, and more.
Click here to make donations to the Cancer Fund. Your support can make a real difference! Check out the full list of participating Pink Sponsors and their special offerings on the HKCF website, and follow HKCF on Instagram and Facebook for more updates.







