Tourism

To cater to these growing travel needs, Booking.com whipped up its AI Trip Planner, a platform where users can instantly refine their trip plans through suggestions generated by artificial intelligence.

Hospitality experts agree, the future of tourism is about authentic experiences, sustainability, wellness (beyond spas), and multi-generational travelling.

The campaigns, made in partnership with Big C Supercenter, will offer shopping perks and discounts to tourists, locals, and expats travelling around the country from April 1 to May 31.

The “Assistance Scheme for Foreign Tourist Injury and Casualty” program aims to provide relief to foreign tourists in case of accidents and unfortunate disasters while on a trip to Thailand.

Some destinations its passengers can explore include SM Supermalls’ Mall of Asia (MOA) Seaside, SMX Convention Center, as well as casino resort and hotel Okada Manila and shopping mall Parqal, among others.

To make the game more exciting, it will also have Chance and Community Chest cards that contain the unique stories of Bangkok.

Titled “Extreme Sleeps: River Kwai,” the new content is a special travel series penned by travel writer and adventurer Phoebe Smith, set in the tranquil and majestic River Kwai.

Thai actors Dom Hetrakul and Tayme Thapthimthong also join the cast, along with American actresses Leslie Bibb, Michelle Monaghan, Carrie Coon, Parkey Posey, and English actor Jason Isaacs.