If your August calendar is still looking a little too tame, The Mira Hong Kong is about to shake things up.

Back for its third edition, 'Sake Sensation 2025' promises a spirited celebration of Japanese tradition, craftsmanship, and culinary finesse, all under one roof. From August 8 to 9, the hotel’s penthouse Ballroom will transform into a Kyoto-inspired carnival, setting the stage for one of the city’s largest Japanese sake tasting events, with additional events spanning from August 11 to 24.

The best you can expect from this campaign is the return of Hong Kong Sake Festival, co-hosted with the Federation of Japanese Sake Industry of Hong Kong.

Attendees will have the rare opportunity to sample over 800 types of premium sake and shochu sourced from 30 local distributors across 43 prefectures of Japan. Among these are award-winning bottles from the 2025 Oriental Sake Awards, including several making their Hong Kong debut. The Japan Sake and Shochu Makers Association has also curated a selection of rare shochu, adding depth to the tasting experience.

But is this just about sipping? The Mira is going all out with immersive decorations inspired by Kyoto’s iconic Gion Festival. Expect lanterns, traditional banners, and a ceremonial vibe and guests are welcome to come in a kimono or Japanese-themed attire- those who dress the part will receive a commemorative gift, adding a ceremonial elegance to the evening.

If you’re looking to elevate your sake game beyond the tasting floor, The Mira’s “Sommelier’s Oma-sake” Sake Pairing Degustation from August 11-24 is a must. WHISK’s sake-forward dinner experience invites guests to indulge in a four-or-six-course fusion menu, with an option to pair with four-or-six specially selected sakes.

Then, on August 17, WHISK is turning up the volume with a Sake Free Flow Boozy Brunch, a one-day-only edition of their monthly brunch series. This one-day-only brunch turns up the indulgence with unlimited premium sake and other beverages, plus a five-course spread featuring deluxe seafood and mains.

Spice up your summer with Sake Sensation 2025, your passport to explore the depth and diversity of Japan’s most iconic spirit. You can find full event details and more on the official website here or follow The Mira’s Instagram here.

Hong Kong Sake Festival 2025 Event Details: 

Location: The Ballroom, 18/F, The Mira Hong Kong, Mira Place, 118 Nathan Road, Tsim Sha Tsui

Dates: August 8-9 2025

Time: 6:30pm – 10:30pm

Admission: HK$680 or HK$730 per person (single day) / HK$1,260 (two-day pass), including unlimited tasting of sake and all-you-can-eat bites