This autumn, Victoria Harbour will transform into a spectacular stage of art and entertainment with the debut of the world’s first “Water Parade by AllRightsReserved.”
From Oct. 25, 2025, four globally beloved characters — Japanese character Doraemon, KAWS & Sesame Street’s Elmo, McDonald’s Grimace, and Kasing Lung’s LABUBU — will first be displayed as giant floating inflatable sculptures in the waters off Tamar Park in Admiralty, before setting sail on Nov. 1, cruising between Kowloon and Hong Kong Island on an unprecedented scale.
Alongside the parade, an eight-day Water Parade Market will unfold at the Central & Western District Promenade, featuring even more international IP-themed pop-up shops, food and beverage stalls, skill games, exclusive photo spots, and a capsule toy zone.
Visitors can also expect experiences with more IPs such as Netflix’s “K-Pop Demon Hunters,” “Stranger Things Season 5,” and “Squid Game,” Snoopy and the Peanuts™ characters, and Hong Kong’s classic TOLO Founding Duck.
Early bird tickets for the Water Parade Market will go live for pre-purchase on KLOOK starting Sept. 26, 2025, at 12 PM. Tickets are priced from HK$40 (Children Aged 11 and below), HK$50 (Adult, Nov. 1), HK$70 (Adult, Weekdays), and HK$80 (Adult, Weekend & Public Holiday).
On Nov. 1, the Viewing Platform Special Ticket is priced at HK$150 for everyone, until stocks last.
All tickets also include an HK$20 merchandise voucher that can be redeemed onsite at the event on or before Nov.1, 2025.
Curated and organised by Hong Kong’s renowned creative brand AllRightsReserved (ARR), the Water Parade marks a new milestone in cultural tourism — uniting globally celebrated and beloved icons and artists on one of the world’s most iconic harbours.
For more information and updates, visit the Water Parade’s website here and follow AllRightsReserved (ARR) on Facebook, X (Formerly Twitter), and Instagram.
