Robust & Rugged: G-Shock Unveils Collab 'Mudman' Watch With Toyota TLC
Watch connoisseurs, fashion lovers, and G-Shock fans gathered at a launch event held by Casio Philippines last Thursday, April 18, at the SM Megamall in Mandaluyong.
Centered on the brand’s newest timepiece, made in collaboration with renowned automotive brand Toyota, the event officially unveiled the G-Shock x Team Land Cruiser (TLC) Toyota Auto Body GW-9500TLC-1DR, inspired by G-Shock's Mudman series, Toyota’s sport utility vehicle (SUV) Land Cruiser, and racing team TLC.
Designed to withstand rugged outdoor conditions, the new watch is equipped with a Carbon Core Guard, ensuring your timepiece is resistant to dust and mud. It also has a duplex LCD, offering a larger digital compass display.
Elevating the design is its stylish black and red colorway, which resembles the Land Cruiser 300 GR Sport, the car raced by the TLC at the Dakar Rally. Its strap is also adorned with mud splash prints, which amps up the timepiece’s rugged look. To commemorate the collaboration, the watch is also designed with the TLC logo on the band and case back, along with a TLC graphic that appears on the LCD screen.
Also displayed in the brand’s SM Megamall booth are the previous models of the Mudman and Mudmaster series, including the Mudmaster GWG-2000.
“Casio is honored to collaborate once again with the Toyota Land Cruiser Autobody. This latest offering perfectly represents the characteristics of a G-Shock wearer: resilient, strong, and ready to face any challenges,” said Isabella Concepcion, Business Development Head of CSC Time.
Hosted by sportscaster Martin Javier, the launch event was attended by some prominent celebrities, Key Opinion Leaders (KOLs), and influencers, including celebrity couple Loisa Andalio and Ronnie Alonte, model-actor Wil Devaughn, and actor Jome Silayan, among others. Executives from watch retailers Lucerne Group, CSC Time, and SM Supermalls also graced the event.
The new G-Shock x TLC timepiece retails at P29,940 and is now available via Casio G-Shock's website and authorized stores nationwide. You can also get a chance to win the limited-edition watch by visiting G-Shock's booth at SM Megamall until April 25 and posting your photo with the booth’s photo wall on social media with the hashtag #GSHOCKxTEAMTLCPH.
Run, don’t walk! Grab your own G-Shock x TLC watch while stocks last.
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