OnTheList Launches New Digital App in Line with Revamped Loyalty Programme
August 07, 2023
Capturing their well-stocked and varied showroom in the digital sphere, the brand-new OnTheList app is now available, offering an enhanced shopping experience that integrates the brand’s loyalty programme and other perks.
In-app browsing allows for a comprehensive look at available items across all collections. Shoppers can easily make purchases by adding listings to their personal cart, or even share information on items with other users.
The refreshed membership programme features differing membership statuses that pair users with different tiers of benefits. However, with the launch, all OnTheList rewards are now accessible only through the app.
Similar to the existing programme, memberships are available in packages of either 3-, 6-, or 12-month periods and reward users with an equal amount of cash point conversions at the current rate. Loyalty programme members can also continue to enjoy one-day premium rewards, and birthday perks, and premium members are not required to spend a minimum when trading cash rewards.
Newly introduced updates include a brand-new VIP membership tier with extra advantages, a more affordable premium plan pricing, premium access redemption for friends and family, a three-month shelf life for points, VIP purchase through collected points, tie-ins with the brand’s B-corp partner ECOLOGI, a ‘shake’ function for showroom access, and more.
“We’ve revamped our loyalty programme in order to make it more sustainable and allow us to keep on serving you and bringing you the best deals in town. We are as committed as ever to bring you joy and save the planet one item at a time. Hence, we are grateful for your understanding and we wish to see you in our showroom, or on our mobile app very very soon!” announced the OnTheList team.
OnTheList is Asia’s first premium members-only platform selling past-season brand-name apparel and accessories on a flash sale basis, offering a sustainable and affordable model that reduces fashion waste.
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