Sub-Zero’s New Generation 2023 Series Boast Wine and Cigar Preservation
by: The Beat Asia
June 22, 2023
Premium refrigeration and wine preservation system maker Sub-Zero has stepped up its game with the New Generation 2023 series of refrigerators and wine storage units.
The upgraded interiors of this newly unveiled model offer six groundbreaking features that elevate the user experience through lighting, design, and customization.
Sub-Zero's distinct Split Climate™ intelligent cooling system keeps food even fresher with a variable speed compressor and two fans that optimize the refrigerator temperature. The ClearSight™ LED lighting scheme illuminates the interior, reducing shadows and adding light where it's needed most. There is also a convenient and sleek touch control panel allowing users to customize settings with a simple tap of a finger.
For users with a taste for the finer things in life, the New Generation 2023 wine preservation units have been elevated to keep your precious collection of wares in prime condition. Designed to protect wine and cigars from harmful rays, heat, vibration, and humidity, the UV-resistant, bronze-tinted glass shields wines and cigars from harmful rays, while the compressor and smoothly gliding shelves prevent agitation. Dual evaporators maintain precise control over the temperature in each section.
Held to celebrate the launch of the new design, Sub-Zero’s Hong Kong flagship will be hosting a Cuban-themed pop-up from June 22 onwards, pairing the brand’s latest cigar preservation system with a mini cigar lounge to match.
Shop the New Generation 2023 refrigeration series and other Sub-Zero products here.
When: June 22 onwards
Where: G17-20, Lee Garden Three, 1 Sunning Road, Causeway Bay, Hong Kong
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