Mark the calendar: BeauCon Manila is back for year three, taking over Megatrade Hall 2 at SM Megamall on Oct. 11 to 12, 2025 with its signature “beauty playground” energy.
Expect homegrown labels alongside industry leaders, fresh drops, show-only deals, hands-on demos, and meet-and-greets with celebrated beauty queens — including Miss Universe titleholders and the Ultimate Facecards.
Since launching in 2023, BeauCon has become the stage where Filipino brands get discovered and trends catch fire. This year’s theme, “Own The Glow,” pulls skincare, colour, and wellness into one vibrant floor — from budget-friendly staples to premium innovations built for Filipino routines. Try, swatch, learn, and take home the finds that fit.
Founder Liz Tan says the event thrives on community spirit, and the weekend lineup looks set to keep that pulse strong — think interactive shade-matching, skin analysis corners, and creators sharing pro tips you can use the next morning.
For updates and ticket info, follow BeauCon Manila on Facebook and Instagram.
