Dance Along NewJeans' 'How Sweet' Performance Video With Coke Studio
The beloved soda brand Coca-Cola has a sweet treat for you, Bunnies!
K-pop girl group NewJeans recently made their comeback with the single album “How Sweet,” and as a gift to their dedicated fans, the "ETA” hitmakers have released a special performance video in collaboration with Coca-Cola as part of the brand’s Coke Studio 2024 lineup.
The video sees members Hanni, Danielle, Minji, and Haerin dancing to the hip-hop-inspired track, clad in baggy jackets and sweats, against a Coke Studio backdrop. Meanwhile, the youngest member Hyein is currently on hiatus due to a foot injury, thus unable to join the performance video.
In a press statement, NewJeans expressed their excitement over the collaboration, stating, “This partnership with Coke Studio embodies our shared belief in the power of music to connect people worldwide. We’re thrilled to be part of this year’s lineup and to engage with fans from all around the globe through such a unique platform.”
NewJeans partners with Coca-Cola for the second time, following their 2023 collaboration, which featured tracks “Zero” and “Be Who You Are” with international artists Jon Batiste, Camilo, J.I.D, and Cat Burns.
Coke Studio is Coca-Cola's music platform that brings new experiences and songs from numerous artists from around the globe. Keep your eyes peeled for this year’s lineup by visiting Coke Studio’s official YouTube channel!
Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.