Gentle Monster Goes Sweet and Cute With New Jelly Collection

Korean eyewear brand Gentle Monster is giving fashionistas a sugar rush with the launch of its new collection, featuring eyewear items that remind us of sweet, sour, and colourful jelly candies.

Aptly named “Gentle Jelly,” the collection is the brand’s first release for 2024. The collection spotlights two silhouettes, GUMMY and YUMMY, plus four other designs that are inspired by the sweet treat.

The GUMMY silhouette features eyewear items with a soft wrap-around shape, embellished with attachments that resemble jelly sweets. These attachments come in various colours and shapes, including hearts, stars, and flowers.

Meanwhile, the YUMMY silhouette offers a unique look, with its body embellished with crystallized sugar-like specks that resemble the coating of sour candies.

Aside from these, the brand also gave a preview of four other designs under the collection, called Sugar Buff, Juicy, Gelati, and Panna Cotta. These pieces sport a matte texture, a tinted lens, and four different colours.

The 2024 Gentle Jelly collection will be available online and in-store starting Jan. 19. For updates, you can sign up here or follow Gentle Monster’s Facebook, Instagram, or X (formerly Twitter) pages.