What to Check Out at Mercedes-Benz BAM Festival 2022
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What to Check Out at Mercedes-Benz BAM Festival 2022

Header What to Check Out at Mercedes Benz BAM Festival 2022 Photo by Mercedes-Benz Hong Kong

Returning to the Central Harbourfront on the weekend of Nov. 25 to 27, the Mercedes-Benz BAM Festival is back as Hong Kong’s all-encompassing car show and entertainment extravaganza that’s free-to-enter for all.

Themed “The Future is Magical,” the festival shares the spirit of sustainability and progressive living for all, through showcasing the exclusive Mercedes-Benz range; all whilst opening the doors to wellness, urban living, e-sports, green tech, and of course, automobile innovations. Food and drinks will be flowing round aplenty, and there will be live performances to head the dazzling centre stage as well. Read on to check out our full low-down on what to see and do at the 2022 Mercedes-Benz BAM Festival!

When: Nov. 25 to 27

Where: Entrance through Gate 3, Central Harbourfront Event Space, 9 Lung Wo Road, Central, Hong Kong

How much: Free upon registration, click here to sign up

THE FUTURE IS MAGICAL

As the biggest Mercedes-Benz preview show there is, the two-day open-air event is an opportunity to face the most top-of-the-line Mercedes-Benz cars in the entire world right now, and to unlock the drive towards the future beyond the horizon. Venturing to Hong Kong from Affalterbach for it’s first-ever debut in the city, the iconic Mercedes-AMG ONE will be unveiled at BAM Festival, exhibiting the brand’s unprecedented contemporary road-legal racing car.

An additional up to 30 models of the latest Mercedes-AMG C 43 4MATIC and GLC 300 4MATIC can be previewed all around the location, with customizations available for you to bring your visions to life. What’s more, the most celebrated models of the Mercedes AMG range will be on display with sim racing to boot, in a tribute to the 55 years of history behind the line. Step into the world’s top race cars, and speed through the coolest racetracks.

Mercedes-Benz Hong Kong
Mercedes-Benz Hong Kong

The journey continues at the Mercedes-Benz Accessories and Services pit stop, where you can get a taste of the expert-level care that ensures your car only receives the best and most reliable maintenance or enhancements. Get your finishing touches in by browsing and shopping from the authentic Mercedes-Benz accessories, gear, and merch as well.

For a totally unique experience, the elegantly hypermodern Magical Garage, a 360-degree immersive art installation where you can witness the cutting-edge innovations and electric designs from Mercedes-Benz that are set to lead the industry.

BAM Festival Stage

Get on your feet as BAM Festival comes alive with the pumping sounds of live DJs throughout. Marvel at the grand stage setting alight on Saturday night (Nov. 26) as local artists Joyce Cheng, On Chan, The Hertz, and Zpecial take on the spotlight with fantastic performances.

If you’re looking for a big adrenaline burst, head on over to the outdoor fitness station to get your sweat on at one of the weekend’s free-of-charge sessions. For a real challenge, tow your football fanatic friends along to enter the FIFA Community Tournament, and stand a chance to win cash prizes! Click here to find out more on the tournament and sign up to take part.

Bites and Sips

Drift through cuisines from all around the globe at BAM Festival’s colourful curation of food and beverage outlets at the buzzing verdant gardens. From mouth-watering lobster rolls by Lobster Boss, to vibrant plates of tapas by Diverxu, to local delicacies evoking the flavours of Hong Kong street food, all this deliciousness is just waiting to be explored. Wash it all down with some artisanal cocktails of fine spirits, or bottles of the good stuff from the city’s favourite craft brewers.

Mercedes-Benz Hong Kong
Mercedes-Benz Hong Kong

The Off Menu Festival by Tatler Dining will also be making an appearance, starring duos of locally based chefs who will be collaborating with their international culinary counterpart to create bespoke dishes. With a line-up of top-tier chefs like Salisterra’s Cary Docherty, and La Rambla’s Rafa Gil, Tom Brown of London’s Cornerstone, Taichung’s Jimmy Lin of JL Studio fame, and others, expect a unique feast like no other. Sessions are limited so score your seat at the table now by buying your tickets here.

Innovation for You

Learning never ends. Optimizing for the future be a continuous journey of learning, so head over to the BAM Festival Innovation Hub to embrace the latest know-how that will equip us for the world to come. Enlisting over 30 industry experts, sit in on the Innovation Hub panels and interactive workshops on topics ranging from e-sports, urban farming, innovation in food and beverage, entrepreneurship, sustainability, and even recycling. Dare to dream your future in driving with the support of insights in automotive tech, explainers in mobility engineering, and more.

Mercedes-Benz Hong Kong
Mercedes-Benz Hong Kong

Specially tailored for the girl bosses is She’s Mercedes, which brings forward a sharing series from inspirational women from all sorts of backgrounds, who are keen to connect through empowerment and community. Presented as interactive talks and workshops that cover everything from perfume bar making, to how to become familiar with A.I wellness, to herbal tea tasting, these strong ladies are here to light up your passion to live life to it’s fullest.

Little Engineers that Could

Adult drivers aren’t the only ones to have all the fun at BAM Festival! Little ones will also have the chance to try their hand at driving a Mercedes-Benz at the thrilling Demo Zone, where remote-controlled mini-Mercedes-Benz cars from Playable Creation will be brought out on scaled down test drives.

Mercedes-Benz Hong Kong
Mercedes-Benz Hong Kong

True to the forward-thinking festival themes, children can pick up new skills through fun out-of-class learning experiences. Unleashing their inner inventor, kids can build models of their dream cars using sleek METOMICS building blocks, and even put them to test on the tracks alongside other little racers.

Sustainability habits are introduced at the Hydrogro farming workshop, where kids will encounter the secrets behind growing tomatoes and edible flowers in the dense concrete jungle. They will also get to flex their reaction times and sharpen their instincts while racing to Speed Stack with the Hong Kong Sport Stacking Association. For more details on all the edutainment that the little ones can get their hands on and explore, click here.

Branded

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