UOB Malaysia Revamps Mobile App Thru AI, Machine Learning
by: The Beat Asia
June 15, 2023
To make mobile banking easier and more personalised for its users, UOB Malaysia has launched an AI- and machine-learning-based mobile app, “UOB TMRW.”
The app allows UOB customers to monitor their investment’s real-time performance, claim coupons on the go via the Rewards+ feature, and use them to enjoy deals and discounts from the bank’s partner merchants, it said in a press release.
UOB is also looking to add more self-service features in the app, including payment installment applications, card activations, and card replacements.
“At UOB, we are committed to understand and serve the unique needs of each customer and this is achieved through a combination of data and relationship-led insights. Through UOB TMRW, the Bank offers insights and solutions that are closely aligned to customer needs in a manner that engages them and better anticipates their life goals,” said Ronnie Lim, managing director and country head of personal financial services at UOB Malaysia.
The new app is now available for download at Google Play, App Store, and Huawei AppGallery. More information about UOB TMRW can also be accessed through their website.
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