LUXURY RECREATION
Lamborghini Teases Lanzador Concept: A Futuristic Ultra GT Electric Vehicle
by: The Beat Asia
August 23, 2023
Lamborghini's bold new concept car, the Lanzador, encapsulates a daring vision for the brand's electrified future.
In the glamorous surroundings of Monterey Car Week, Lamborghini made an electrifying statement, unveiling its new concept car.
Anticipating the brand's fourth model planned for 2028, this unveiling is a testament to Lamborghini's commitment to pioneering in the industry, as laid out in their Direzione Cor Tauri strategy. Stephan Winkelmann, the CEO of Automobili Lamborghini, articulated this vision succinctly, pointing to the birth of a new car segment, the Ultra GT, powered by groundbreaking technologies that encapsulate the brand’s essence.
The Lanzador's Gran Turismo 2+2 concept harmoniously blends Lamborghini's iconic sporty design with a fresh, futuristic twist. Performance remains at the forefront, with the Lanzador sporting two electric motors, ensuring all-wheel drive capability and a peak power exceeding one megawatt.
Drivers are granted unrivalled control, tailoring their driving experience via the Lamborghini Dinamica Veicolo Integrata (LDVI) system.

The genius of the Lanzador doesn't stop there. Its active aerodynamics, combined with a steerable rear axle and adaptable air suspension, guarantee optimal aerodynamic efficiency, tailored for both urban and performance settings. This adaptability extends to the driver's experience, with in-the-moment adjustments possible via the steering wheel controls.
Sustainable materials adorn the interior, with merino wool and regenerated carbon fibre leading the charge. Furthermore, innovative 3D-printed recycled fibres are ingeniously incorporated into non-visible components.
Beyond its striking design and engineering marvels, the Lanzador represents Lamborghini's commitment to a greener future, serving as a step in Lamborghini’s and the motor industry’s journey towards complete electrification and decarbonization.
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