Gucci Introduces Jay Park as Newest Global Brand Ambassador
Asia/ The Lux/ Brands

Jay Park Joins Gucci as Its Newest Global Brand Ambassador

Jay Park Joins Gucci as Its Newest Global Brand Ambassador Photo by Instagram/Jay Park

Gucci continues to establish its name with big celebrities under its belt, including Thai actress Davika, and now one of the most sought-after South Korean artists, Jay Park, has officially become part of the Italian luxury brand as its latest global brand ambassador.

Fully dressed in Gucci clothing pieces, Jay Park officially made the announcement through his Instagram account. He has joined other South Korean artists, including Shin Min-a, Lee Jung-jae, and New Jeans' Hanni, in representing the brand.

Prior to the announcement, he also attended Gucci's Cruise 2024 fashion show at Gyeongbokgung Palace in Seoul together with other notable artists, proving his strong ties with the brand.

Along with the post about his ambassadorship, the rapper and singer-songwriter also teased the upcoming release of his new single, “Why,” which is set for release on Nov. 17.

Jay Park is currently promoting as a solo artist under his own label, AOMG. Some of his hits include "Mommae," "All I Wanna Do," and "GANADARA."

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