These cute bags will round up your entire look for sure!

Usher in good fortune and joy for the upcoming New Year with 7-Eleven’s first surprise collaboration of the year. 7-Eleven Hong Kong teamed up with two beloved Japanese icons, Peko-chan from Fujiya and Sho-chan from Soap Studio for a special collection.

Together, they created a series of eight trendy Denim Style Bags with eye-catching designs, each with a unique style to fit your needs and any occasion. The collection features a striking red and blue color scheme accented with Japanese-inspired patterns on denim, giving a fusion of fashion and function.

Peko-chan and Sho-chan are darlings who captured the hearts of many, and their pairing in the collection symbolizes “good luck and happiness,” wishing everyone a New Year filled with blessings and joy.

Each bag design incorporates eye-catching Japanese-inspired patterns like peach blossoms and fireworks, alongside Peko-chan and Sho-chan. Whether it’s for your daily commute, school, shopping, or visiting family, these bags will surely elevate your style for the New Year!

Japan-Style Shoulder Tote: The bag features the cheerful faces of Peko-chan and Sho-chan on a denim print in deep blue. The design is complemented by Japanese-inspired mountain and peach blossom motifs.

The Big Blessings Sling Bang: Also on a denim print together with the faces of Peko-chan and Sho-chan, the design features peach blossoms, fireworks, and the auspicious Chinese character for luck.

Chill Vibes Crossbody Bag: Made with a denim print and textured padded cotton, it has the faces of Peko-chan and Sho-chan.

Festive Fortune Bag: The bag has the Chinese character for “Spring” and is decorated with peach blossoms and the faces of Peko-chan and Sho-chan.

Big Blessings Eco Tote: Peko-chan and Sho-chan are interwoven with peach blossoms, fireworks, and the auspicious Chinese character for “luck” against a vibrant, deep blue background.

Creamy Eco Tote: A bag with a simple design exuding a fresh and charming aesthetic, that features a unique pattern of Peko-chan, Sho-chan, peach blossoms, and fireworks.

Happy Half Moon Bag: A stylish pouch made with a denim design and a subtle Japanese wave pattern for a cool and minimalist vibe, with Peko-chan and Sho-chan’s faces!

Subtle Style Pouch: This features a unique and understated pattern of Peko-chan, Sho-chan, peach blossoms, and fireworks printed on fabric with a denim design.

“Denim Style Bag” Promotion Details

From Jan. 15 to Feb. 25, 2025, customers can earn 1 physical stamp or digital FunStamp with a single purchase of HK$20 or more at 7-Eleven stores or online. For every additional HK$10 spent, an additional stamp will be added.

To collect FunStamps with online purchases, customers must download the 7-Eleven app, register as a member, and link their Yuu account. For in-store purchases, customers need their Yuu ID scanned by the cashier before payment or pay with a linked Octopus or Hang Seng enjoy card.

Stamps are awarded on single transactions, and split transactions are not allowed.

Redemption Details

FunStamps: From Jan. 15 to Feb. 28, 2025, you can either: collect 20 FunStamps and add HK$1 to redeem one (1) random “Denim Style Bag”, collect 5 FunStamps and add HK$48 to redeem one (1) random bag, or 8 FunStamps and add HK$88 to redeem two (2) random bags.

Physical Stamps: From Jan. 15 to Feb. 28, 2025, collect eight (8) physical stamps and add HK$48 to redeem one (1) “Denim Style Bag” at random, or collect 12 physical stamps and add HK$88 to redeem two (2) bags at random.

Yuu Member Exclusive Offer: From Jan. 15 to Feb. 28, 2025, members can redeem one (1) random “Denim Style Bag” with 8,800 yuu points and an additional HK$18.

For more information, follow 7-Eleven Hong Kong on their Facebook and Instagram pages.

Round and round we go, round and round we go!

The ‘Squid Game’ hype has taken over the world — and Hong Kong — after season 2 dropped last December 2024. With the show still all the rage everywhere, local fashion brand KYUBI has collaborated with ‘Squid Game’ for an exclusive pop-up event at the Airside Mall in Kai Tak.

From Jan. 10 to Feb. 5, 2025, ‘Squid Game’ fans in Hong Kong can enjoy and relive many of their favorite scenes from the popular Netflix show with six unique and Instagrammable installations, exclusive products, and more.

What to See at the Squid Game x KYUBI Pop-Up

Just by the entrance, you’ll be greeted by a four-meter-tall Young-hee, the doll figure that the show is known for. Inside, fans can enjoy a close-up experience of some of the show’s iconic settings like the staircases, as well as see a human-sized replica of the 3D mask worn by the Front Man, a giant piggy bank hanging from the ceiling filled with KRW45.6 billion.

There are more Young-hees inside the pop-up store, by the way. There’s even one that shows the inner wiring and gears.

‘Squid Game’ x KYUBI Merchandise

KYUBI is a rising brand in Hong Kong’s fashion scene, encapsulating the city’s dynamic spirit with their fusion of trends, culture, and entertainment. The name takes inspiration from the Japanese mythical creature, the nine-tailed fox.

As part of the brand’s collaboration with ‘Squid Game,’ the store is spread out with miniature versions of the brand’s characters, Kyu and Kyubi Bear, in both the Front Man’s clothes and soldier uniforms.

KYUBI’s collaboration has apparel and accessories patterned after the popular Netflix show, with three t-shirts featuring the Front Man and Young-hee. They also have a Front Man-themed hoodie that’s perfect for the season.

If you’re not big on graphic tees, KYUBI has two pairs of socks (black and pink) and a Kyubi soldier purse to add to your fit.

There are also collectible figures in-store, with Kyu and Kyubi dressed as the Pink Soldiers and complete with the Square and Triangle masks.

You really shouldn’t miss out on this pop-up! Go check them out while they’re still there!

For more info and updates, visit KYUBI’s Facebook and Instagram pages! Should you wish to pre-order some merch, you can visit their website here.

Location: Airside Mall, G015, G/F, Airside, 2 Concorde Road, Kai Tak

Opening Hours: 11 AM to 9 PM

In celebration of the Year of the Snake, the Swedish fragrance brand Byredo has partnered with Chinese artist Wei Yijuan to craft a limited-edition motif inspired by nature’s organic forms, such as the oscillating curves of a snake.

Shot by Annie Lai, the campaign for Byredo’s latest Coming Home Collection captures an intimate portrait of homecoming, tradition, and togetherness. The imagery is rooted in Wei’s family home in the Dongping mountains, a serene escape from city life where the artist often reconnects with loved ones.

Through Annie’s lens, special festive moments come to life — paper lanterns glowing on rooftops, family meals prepared together, and sparklers lighting up the night, all celebrating connection and traditional symbolism.

At the heart of Byredo’s Coming Home Collection is a celebration of comfort and community, in the form of perfumes, hand creams, body lotions, and body wash.

Byredo has also unveiled new scents: Blanche and Rose of No Man’s Land, which evoke a familiar warmth with rose and raspberry notes, and Desert Dawn, a fragrance that invites fresh discovery with cardamom, rose petals, and sandalwood notes.

Enhance your home with scented candles housed in sleek, smoked black glass, and incense holders, like their new comforting, woody scent Tree House, consisting of cedar, bamboo, sandalwood, guaiac wood, and hay scents.

Location: Multiple Stores

For more information on the products, visit Byredo on their website, or follow them on Instagram, Facebook, and X (Formerly Twitter).

Gentlemen, brace yourselves — SKIMS has announced the launch of its men's sub-line, SKIMS MENS. After Kim Kardashian launched the underwear brand in 2019 with co-founder Jens Grede, SKIMS is back for gentlemen, and available at Lane Crawford stores in Hong Kong.

The brand, now valued at US$4 billion, is prized for its comfort, and champions body positivity and inclusivity. The menswear collection was launched on Oct. 26, 2023 and stars the football prodigy Neymar Jr, and NBA All-Star’s Shai Gilgeous in the campaign.

The SKIMS MENS Fall-Winter 2024 collection offers a sleek lineup of briefs, boxers, tanks, tees, sweatpants, and hoodies in premium fabrics such as cotton and stretch blends, a mixture of comfort, athleisure, and luxury to wear at home or as a statement.

The prices are steep yet approachable for Kardashian-level glam: a three-pack of SKIMS MENS Cotton Boxer Briefs will set you back HK$500, while the Stretch Boxer Briefs pack of three comes in at HK$600. And let’s not forget the classic Cotton Briefs for HK$400.

Just affordable enough to stock up, yet polished, to make you feel like you’re starring in your own SKIMS campaign (minus the moody lighting).

Not just about comfort, this collection takes aim at the intersection of functionality and fashion.

Follow Lane Crawford on Instagram or Facebook. Shop the collection here.

NONFICTION, the South Korean fragrance brand redefining personal care is making its debut this December on 49 Hollywood Road, Central, inviting Hong Kong to indulge in the art of scent and self-care.

Founded by Haeyoung Cha in 2019, NONFICTION began as a personal quest to enhance the small, intimate moments of daily life, like her ritualistic evening baths.

The brand has since become a leader in Asian beauty, celebrated for its plant-derived products that exclude 17 harmful ingredients, such as sulfates and parabens.

NONFICTION’s signature fragrances are primarily made in France and produced in South Korea, blending raw, natural ingredients into evocative scents that feel both familiar and transformative — like stepping into a memory you’ve never had but instantly recognize.

The collection includes signature scents like Santal Cream, a warm mix of sandalwood, vetiver, and fig; Gentle Night, a soft blend of fig, white tea, and cedarwood; and Gaiac Flower, a luxurious combination of wild rose, amber, and vanilla. Complemented by body care and home fragrance line, NONFICTION's Signature Store offers a sanctuary to create new personal narratives in the holiday season.

Now, with its Hong Kong debut, NONFICTION invites you to embrace a new kind of addiction — one that turns ordinary moments into unforgettable rituals. As Chappell Roan so aptly puts it in HOT TO GO, "It's all in my head, but I want non-fiction."

HEARTS ON FIRE is lighting up the season with JOY UNLEASHED, a holiday campaign launched globally in stores on Nov. 14, 2024. Known for their modern, signature-cut diamonds, the brand invites everyone to embrace the magic and wonder that makes this time of year so special.

The campaign is complemented by a curated Holiday Edit of jewels that are perfect for gifting—or treating yourself. From everyday indulgences to show-stopping statement pieces, this curated collection is all about adding a touch of festive glamor.

Highlights include the BARRE collection, where modern design meets the pulse of the city. Its unconventional floating diamonds and graphic gold elements create a fresh, standout look.

For something timeless yet distinctive, explore the contemporary pieces from the VELA collection, showcasing a masterful French-cut pavé setting in sleek silver.

And don’t miss the AERIAL collection, where marquise and pear-shaped illusion settings bring every piece to life with a radiant sparkle. Classics from the Fulfillment and Temptation series are also here to add that signature HEARTS ON FIRE brilliance to your holidays.

Discover the joy of giving—and glowing—this season! To find out more, visit their website here, or follow HEARTS ON FIRE on Instagram and Facebook.

This holiday season, premiere skincare brand The Ordinary (part of DECIEM) is inviting customers to embrace thoughtful, intentional gifting through their “Slowvember” Campaign and Holiday Gift Sets.

The skincare brand is pushing back against Black Friday and will close all their stores on Nov. 29, 2024, marking a stand for mindful shopping. Instead of frantic flash sales, The Ordinary encourages customers to shop at their own pace with their Slowvember Sale, offering a 23% discount on all products through the month. This year, the offer is being extended till Dec. 6, 2024, both in-store and online.

For the holidays, The Ordinary is introducing its Holiday Collection: four specially curated gift sets, catering to a variety of skin concerns from hydration and brightening to age support. These sets feature scientifically crafted formulations, making them ideal gifts for both skincare beginners and aficionados.

The highlights include – firstly – The Resurface & Hydrate Set (HK$84), perfect for those seeking advanced exfoliation and hydration, this travel-sized duo includes the popular AHA 30% + BHA 2% Peeling Solution 15 ml and Hyaluronic Acid 2% + B5 15 ml. For brighter, smoother skin, try The Glycolic Acid Set (HK$125). This set includes 7% Exfoliating Toner which comes in two sizes, the larger 240 ml and travel sized 100 ml.

If you have dry skin, The Nightly Set (HK$212) is ideal. This trio includes Hyaluronic Acid 2% + B5 at 30 ml, Retinal 0.2% Emulsion at 15 ml, and the 100% Organic Cold-Pressed Rose Hip Seed Oil (30 ml) for ultimate nightly nourishment.

Looking for the perfect introduction to skincare? The Mini Discovery Set (HK$225) has got you covered. This set includes pocket-sized versions of six of The Ordinary’s best-sellers, perfect for newcomers exploring The Ordinary’s range.

From Dec. 1-6, customers who purchase the Squalane + Amino Acids Lip Balm online or in free standing stores, will also receive a complimentary gift. The lip balm also features a unique keychain lid, making it easy to carry on the go.

What’s more, NIOD, a brand focused on skin optimization, is offering a 50% discount on two advanced hydration products: Multi-Molecular Hyaluronic Complex and Hydration Vaccine. DECIEM aims to make high-tech hydration more accessible, as it’s essential for optimal skin performance.

To find out more, visit The Ordinary on their website, or follow them on Instagram and Facebook.