Marvin Lin and OMG+: Reinventing Haircare with Luxury and Innovation

Marvin Lin is a force of nature in the world of high-end hair care. With over 25 years of hairstyling and hair health care experience, Marvin has styled the tresses of singers, actors, royalty, discreet tycoons, beauty editors, and celebrities, including Eason Chan.
From working behind the chair at fashion weeks, top salons and on commercial productions all over, her talent and over two decades worth of experience transcends borders and industries.

But her real magic lies in her unparalleled focus on hair health. Growing up steeped in the traditions of Chinese medicine, Marvin’s obsession with achieving flawless, healthy hair led her to spend over a decade working on the creation of her own product line.
Collaborating with leading doctors and scientists and even graduating at the top of her class at Harvard Medical School, she’s built a brand that merges the beauty practice of haircare with modern biotechnological techniques.

SHHH Salon is her chic, holistic wellness oasis on Hollywood Road in Sheung Wan. Just a stone’s throw from Man Mo Temple, the salon is easily recognizable by its signature black scissor logo. This celebrity hotspot has attracted big names like Victoria Beckham and Cecilia (Pak Chi) Cheung.
As demand for Marvin’s magic outgrew the salon, she launched OMG+ Anti-Ageing Haircare by SHHH Salon, an elevated version of the original OMG haircare line. luxury haircare range that’s already garnered a slew of accolades, including the coveted VOGUE HK Beauty Award 2024 – Best Luxury Haircare Brand.
OMG+: Science-Backed Haircare That’s Redefining the Game

Launched in October 2023, the OMG+ Premium Anti-Aging Haircare Series takes the already popular OMG line to the next level. Produced in Japan using cutting-edge biotech, these products are infused with 96% naturally derived ingredients, including two kinds of anti-aging plant stem cells and low molecular weight active compounds designed for salon-grade results at home.
The collection features three hero products — OMG+ SCALP, OMG+ GLOSSY, and OMG+ AIRY — each designed to address specific hair needs.

Marvin said the inspiration for the OMG+ product line was born from conversation with her clients, “We want professional-grade products so everyone can have salon-grade treatments at home.”
The idea is to empower people to learn to take good care of their own hair between salon visits. Marvin stressed that the OMG+ system is easy to follow, “ If you want to pair [your tresses] with high heels use Glossy. If you want to grow more hair or have less gray hair use Scalp. On casual days, if you are doing sport or wearing your sneakers — use Airy.”
The products are made from natural ingredients; infused with two types of plant stem cells and importantly, free from parabens, phthalates, PEGs, silicones, mineral oils, fragrances, colorants, and chemical preservatives.
“We use ingredients which are quite rare on the market,” said Marvin. “It’s not just about inspiration — it’s also about responsibility. I’ve worked in the fashion industry for more than 25 years, and my clients constantly need these kinds of solutions. So, I created them."
OMG+ SCALP

This scalp savior deep cleanses, rebalances, and rejuvenates the scalp while fortifying hair roots for optimal growth. Think of it as a detox for your hair, leaving your scalp refreshed and invigorated.
When to Use It: Post-workout, after a long flight, or during those in-between-wash days when your scalp is crying out for some TLC.
“Leave it on the scalp for between 5 to 30 mins, or while you are watching Netflix! Then rinse it off. You will see the difference!” said Marvin.
OMG+ GLOSSY

Perfect for those “diamonds and high heels” kind of nights, this luxurious conditioner restores brittle, damaged hair from within, minimizes frizz, and leaves your locks silky and luminous.
When to Use It: Before a romantic dinner, a gala, or anytime you want to turn heads with glossy, red-carpet-worthy hair.
“If girls have a special occasion and want to look glamorous, we suggest they use Glossy. It’s rejuvenating but with more shine and gloss,” Marvin shared.
OMG+ AIRY

For casual days when sneakers and a hoodie are the vibe, AIRY is your go-to. It revitalizes fine, limp hair, adding volume, hydration, and bounce for that effortlessly chic look.
When to Use It: After yoga, an intense session on the treadmill, or whenever your hair needs a quick lift.
Pro tip: Marvin recommends layering AIRY first for volume, then sealing in the shine with GLOSSY. “We teach clients to be their own professional stylist and to pick the right product for themselves, because no one will take care of that better than themselves,” she said.
KORE: Crowned Best Luxury Anti-Aging Hair Care Brand At Vogue Hong Kong 2024 Beauty Awards

The KORE Regenerative Scalp Toner from the KORE Cellular Haircare Series is Marvin’s pièce de résistance — a next-gen anti-aging treatment that works at the cellular level to rejuvenate hair follicles, improve scalp health, and even reverse gray hair. Free from nasties like parabens, silicones, and fragrances, it’s vegan-friendly and packed with potent ingredients like turmeric plant stem cells and Capixyl.
Throughout her career, Marvin has met numerous clients in their early 30s seeking to stimulate hair growth, driven by concerns of early hair loss. This latest product is the next frontier in scalp care and beyond, tackling a variety of hair and scalp issues by focusing on cellular activity right at the roots.

When to Use It: Marvin recommends applying KORE on the scalp both in the morning and evening and massage until absorbed. However, once the product starts to be effective, she says clients can slow down to use it just once per day, or every other day.
“This product improves the metabolism of skin cells,” Marvin explained. “We’ve seen cases where gray hair returns to its original color.”
KORE Lash & Brow Bio-Revitaliser

Marvin’s innovation and hair care program extends to lashes and brows too. Her KORE Lash & Brow Bio-Revitaliser is a game-changer for fuller, healthier lashes and brows. Using a blend of natural ingredients and cutting-edge compounds like biotinoyl tripeptide-1 and hydrolyzed keratin, this serum strengthens from root to tip, even for those with lash extensions.
When to Use It: Apply a thin layer morning and evening — as easy as brushing your teeth!
“Nowadays, girls love eyelash treatments, but these can damage the lashes. This serum makes them stronger and healthier,” Marvin said.

This brush with glamor does not come cheap. A full-blown styling and hair care treatment at SHHH might be beyond the budget of many of us mere mortals. Salon treatments start at HK$980 and for a full hair care routine or multiple courses of personalized treatment, the sky is the limit.
The OMG+ product line offers the chance to bring a little bit of lavish allure into the home. It's a more financially attainable alternative, but you might still have to steel yourself to fork out HK$1060 for a bottle of shampoo.

Whether you’re aiming for glossy locks, a full head of hair, a rejuvenated scalp, or lush lashes, Marvin’s OMG+ line has something for everyone.
With Christmas just around the corner, go ahead and treat yourself — and your hair — to a little Marvin magic!
Location: SHHH Salon,G/F, 118–120 Hollywood Road Central
For more information, visit SHHH on their website, or Instagram and Facebook.
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