Meet Catherine and Ellis Camarillo of Pocket Media Films
Manila/ Vibe/ Pop Culture

The Beat Manila's Up and Coming: Catherine & Ellis of Pocket Media Films

The Beat Manila’s Up and Coming is a series where we feature rising talented artists from Manila, giving them a platform to share what they’re passionate about and promote the work/art they (and us too!) would love for the world to know about. Do you want or know someone who wants to be featured? Email us at [email protected] or slide through our DMs on Facebook or Instagram!

Starting a business may have been the last thing on people’s minds after experiencing the effects of a global pandemic, a time when people’s hopes and dreams have been dampened by lockdowns and restrictions. But the mother-daughter tandem in our latest exclusive saw this as an opportunity — "being a family that enjoys good food and good movies” — to venture into producing films.

Formed in 2018, Pocket Media Films is a Filipino-owned production house, spearheaded by long-time ABS-CBN director Catherine O. Camarillo who has worked on several box office hits and with some of the brightest stars in the Philippine entertainment industry such as Piolo Pascual, Regine Velasquez, and Sharon Cuneta.

And then there’s Ellis Catrina Camarillo, her daughter and a creative visionary who intends to write and produce films for today’s generation. Her debut screenplay, “Chances Are, You and I” (2024) which starred Kelvin Miranda and Kira Balinger, was chosen as the first feature film of the company.

With talent and passion in their blood, there’s nothing this mother-daughter duo can’t do in the film sphere. They may be a small production company now compared to other media giants in the country, but it’s clear that they have a big vision for the future of Philippine cinema as stated in their motto: “Lahat ng kwento ay may kwenta (All stories are important and worth telling).” The duo added that their company champions all stories, emphasizing that “there is no limit to sharing stories, big or small, that would ripple a message across.”

The Beat Asia sat down with the Direk Catherine and Ellis to talk about their experience working together as director and writer; the inspiration behind their latest film “That Kind of Love” (TKL) starring Barbie Forteza and David Licauco; and what makes a film unique amid genre tropes and emerging trends.

Hello, Direk Catherine and Ellis! Can you tell us how you started working and collaborating on films together? Was it something you always planned to do?

Catherine: No, it was unexpected! It was our experience in putting up the company where I discovered my daughter’s skill for creating materials for films. When I asked her to write a screenplay and she delivered, that was when we found out that we could team up and collaborate.

Oh! So, it wasn’t in the cards at all? It was because of the company?

Ellis: That’s right. I had different plans after graduating but then the pandemic happened, and our family decided to form the company. But I’ve been collaborating with “Direk mom” even before I graduated high school since my family are film enthusiasts and because of her career background. We've always been exposed to the media.

Director Catherine O. Camarillo and Ellis Camarillo
Photo from Pocket Media Films

It was only when we decided to venture into producing films that our professional collaboration started. I spontaneously pitched a few concepts. She was not aware I already had a screenplay prepared. By the time a project was being chosen, I submitted the full concept pitch along with four others written by different writers from the industry.

That’s amazing! And now you’ve written not one but two feature films for PM Productions! Let’s talk about your latest film “That Kind of Love.” What inspired you to write it?

Ellis: This may sound simple, but it was a random thought of a silk cloth! I pictured Cupid wearing a silk bandana and shades on a mission to shoot his arrows to set up people to fall in love. This is how “Ms. Love Coach” Mila, Barbie Forteza’s role, came to be. That’s why in the opening scene the main character has a silk bandana wrapped around her head, I made sure I had the initial inspiration incorporated in the visual execution of the film itself.

Loading...

“That Kind of Love” was the first feature film screenplay I finished but the second film that was launched. It may be inspired by love, but mainly my true inspiration and drive was to set a statement. The goal was to create a mainstream romantic comedy that would offer a quality cinematic experience for the Filipino audience.

I’ve been dreaming of the day that our film industry could set bars higher and start creating cinematic pieces that would be able to cater to global audiences with the likes of Hollywood films and dramas. I was hoping that by showing it is possible for us to offer quality outputs, more Filipino creatives would take the risk, step up their game, and dream bigger!

Direk, as your first two films for the company are romances, is this a genre you enjoy working on the most or was it just a result of the collaboration?

Catherine: I’ve been working with the romance genre for a long time, even when I was still working as an assistant director for Direk Bb. Joyce Bernal. I’ve worked with a lot of love teams before too, like Aga Muhlach & Regine Velasquez in “Pangako Ikaw Lang”; Piolo Pascual and Judy Anne Santos in “Till There Was You” and “Don’t Give up on Us;” and Robin Padilla & Sharon Cuneta in “Pagdating ng Panahon.”

If you take a peep at my filmography, I have already explored a lot of genres including action and horror, but romantic comedy is a genre I am closely familiar with, and I enjoy making films of the genre. Fortunately, my daughter created a screenplay with this in mind and it was easier for us to collaborate on the creation of the film.

Director Catherine Camarillo with Kira Balinger
Photo from Pocket Media Films

In your drive to offer a “quality cinematic experience” for audiences, would you say you’re revolutionizing well-known tropes in the romance genre?

Catherine: Revolutionizing is a strong word, but for us, it is more about improving our storytelling. Tropes are there for a reason, what works for the genre is already established.

Ellis: I agree. But if we set the bar high and use our talents to show these tropes in a new light or showcase a different part of it, then we are able to create something of quality for the audience to consume.

Can you give us a specific example from your previous projects on how it stood out among other romcoms in the PH?

Catherine: In the films that we create, like ["Chances Are, You and I"] for example, we try to reconstruct mainstream formulas and themes that are easily accepted and understood by the masses. The idea is to give them a sense of relatability but subvert their expectations in a good way.

In CHAYI, instead of focusing on straight-to-the-point “kilig” moments just like any other romcom, we incorporated instances where the dialogue between the characters is more important in driving the story. CHAYI is a dialogue-heavy film. More than the visually enticing shots, it is the dialogue that adds depth to the film experience. Something which I believe is not typical in some romantic comedies.

Ellis: The execution. We were ambitious enough to show that the Philippine Cinema can elevate with the likes of Hollywood even amidst the pandemic. When the cinemas were shut down, a lot of creatives took a step back, but PM Productions took a leap of faith.

Loading...

How would you two describe your tandem as director and screenplay writer?

Catherine: Collaborative. We both want our creations to be as beautiful as they can be to the point that there are times when our ideas clash with each other. The beauty of it though, is that we’re able to use our strengths to fine-tune our creation.

Ellis: Strong. A seasoned director and a creative visionary with big dreams of making magic on the silver screen.

Director Catherine Camarillo and Ellis Camarillo on set
Photo from Pocket Media Films

Having already worked on two projects, can you tell us about your most memorable moment on set?

Catherine: Definitely our first taping for “Chances Are, You and I” in South Korea. It was memorable because I put into vision my daughter’s screenplay. We did it in a beautiful setting with talented actors, and a compelling story. It was a filmmaker’s dream coming to fruition.

Ellis: For me, it was whenever we can take a very good shot of a scene or when the take is just perfect! We do a playback recording to review it again and I love it whenever we give each other a high five or a fist bump for a job well done.

What’s the best part about working with each other?

Catherine: The fact that I get to collaborate with my family, someone that I dearly love and cherish. It’s a privilege for me as I also discover and learn more about my daughter through our work. I am first and foremost a mother and she is my daughter. Seeing how far she has come will always make me proud and happy.

Ellis: It’s not every day you get to create a masterpiece with your mom, have it seen by the world, and have it immortalized as a piece made by our geniuses combined. It’s an extraordinary experience and we get to keep these memories forever.

Are there any difficulties in working closely with someone well — whom you’re related to? Isn’t it hard to keep personal and business separate?

Ellis: The difficulties always come in the form of our creative sensibilities and visions clashing with each other. There are instances when how we see the film is different from one another.

Catherine: Yes, but we learned to balance it. Having it come to terms with the film in mind is our main goal. As long as we both understand that what we are doing is for the benefit of our creation, we often arrive at a suitable agreement.

Philippine cinema has always been in a constant flux. Having been in the industry for many years, Direk, how do you balance accommodating emerging trends and staying true to personal beliefs or messages you want your films to embody?

Catherine: It will always boil down to our storytelling skills. It is easy to spot emerging trends in film that will hold the audience’s attention for a while, but it is how you present it that makes your film unique. This is where I apply my personal beliefs and messages which I want our film to embody.

Through my own unique way of storytelling, I am able to showcase what I want the audience to see and not be controlled or dictated by what is popular or what the majority understands from these trends.

Direk Catherine with Barbie Forteza and David Licauco on set
Photo from Pocket Media Films

As a budding female writer, Ellis, do you find it important to tell stories about and for women?

Ellis: Of course! I do keep that in mind, but I don’t heavily prioritize the thought of it now like I used to. I embrace the creative freedom to write however I want to for whoever it is about. There was a period when I became so self-conscious that it hindered the fun of writing and creative producing for me, and I don’t want to go through that again.

My mindset now is to share a story with a good message. I just want to share my thoughts and be known as a storyteller who delivers a message that people will remember and resonate with.

Any upcoming projects that we should look forward to?

Catherine: Yes, there are two upcoming projects already in the works that we’re excited to launch. My third project is a romantic-comedy film written by Manay Gina Tagasa, a veteran writer in the film and TV industry. It’s called “Meg & Ryan” and stars Rhian Ramos and JC Santos.

Ellis: The fourth project is a huge genre shift from the two feature films we worked on and it’s an action-dark comedy I wrote called, “Pandanggo ng Liwanag sa Dilim” aka “Danggo.” It stars award-winning artists Cedrick Juan, Bianca Umali, Baron Geisler, and Sir Tirso Cruz III.

How exciting! We’re really interested in the genre shift you made, Ellis, considering your first two movies were romcoms. Can you tell us about your thought process in writing "Danggo?"

Ellis: We were dreaming about producing an action film and I took it as a challenge. Actually, we had to reshuffle our lineup and replace the supposed third screenplay for "Danggo." We were planning to produce another romcom film but by the time I was able to pitch my fourth screenplay “Pandanggo ng Liwanag sa Dilim” a.k.a. “Danggo”, everyone loved it!

I’ve been working on "Danggo" for a while ever since we were already shooting for CHAYI and TKL. I develop a lot of concepts at the same time. So, when the time comes that I feel like finishing a whole screenplay, I’m the type to just ride the momentum of my creative juices and write nonstop.

There were meetings about the Metro Manila Film Festival’s 50th Anniversary and I thought maybe I could write something for it. Just then, the idea of "Danggo" was pushed forward. The root of it was to show something uniquely Filipino. Music is a big part of my writing process. I developed a concept that came from a Philippine folk dance song. The dance with lighted candles that I incorporated into the storyline became the heart and hidden message behind the whole screenplay.

We’ll definitely look forward to that and your future releases! But aside from making quality films, what would you say is the company's goal for the next five years?

Catherine: Collaboration. Hopefully, we find ourselves in a position to help other creatives showcase and bring their ideas to fruition. I want Pocket Media to have a solid enough foundation that other creatives would look at us as a way to bring their brilliance to the spotlight.

Ellis: We’ll keep producing more films and showcase series and TV shows and sharing messages that could inspire a lot of people. Hopefully five years from now we have already helped make a better impression about Philippine Cinema worldwide.

Pocket Media Production Team On Set of "Chances Are, You and I"
Photo from Pocket Media Films

This interview has been edited for length and clarity. Stay updated on the latest movie premiers and releases by following Pocket Media Productions on Facebook and Instagram.

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

This Week's Event In Manila View more

This Week's Event In Manila

Manila/ Vibe/ Artists
Lola Amour on Living in The Moment of Their Ever-Evolving Sound
Lola Amour Love on Loop Photo by Warner Music Philippines

It’s only been a couple of months since “Dance with My Mistakes” took over the airwaves with the funky “Misbehave,” following suit not long after, giving Lola Amour fans a reason to hit the replay button on repeat. But we should’ve known that was only the beginning. 

Last July 17, the Filipino band surprised fans and friends from the media with the announcement of their second album, “Love on Loop,” slated to release on Aug. 15. The Beat Manila got to witness this exciting moment as the band held an intimate listening session and exclusive conference at Warner Music Philippines office in Bonifacio Global City — just a few hours before their new single, “The Moment” featuring Kokoro of the Japanese boy band, PSYCHIC FEVER, dropped. 

Love on Loop Cover Art
Courtesy of Warner Music Philippines

“It’s been more than a year since we released our last album, but that doesn’t mean we haven’t been hard at work,” said Pio Dumayas, the band’s lead vocalist, as he shared how the band has been strengthening their relationships outside of the country from collaborating with foreign artists, making connections, and working with Warner Music in other territories. From this, they were able to conceive their sophomore record with a lineup of songs that were packed with sincere storytelling, relatable themes, and a fresh sound that somehow blends and bends existing genres today.  

“This is an album we worked on last year. We went to Malaysia to write with Hyuk Shin (EXO, SHINee, Justin Bieber) and CUURLEY. This album has eight songs, and each song is a story about an experience with love from a band member. It tackles each stage of love.”

Pio also explained the concept behind the title, which is meant to highlight the “cyclical nature of falling in love, falling out of love, and finding yourself.”

Love at First Listen

One of our favorite things about a full album is the journey. In the age of singles and EPs, nothing hits hard quite like a full record with a bunch of songs that tell a story from start to end. Because that's what music is all about — telling stories and expressing the emotions that happen in between its events. 

“Love on Loop” is basically a collection of love songs — an exploration of love experiences and relationships from the heart-skipping first glances to the devastating heartbreaks and woes of regret. 

The album opens with an instrumental intro that sets the vibe. The tone is funky, a glimpse into the album’s overall mix of genres, composed of retro-inspired sounds. The track then transitions to the first full song, “The Moment,” a song that describes that thrilling rush of meeting someone new, their presence lighting a flame that burns all sorts of questions.

In an exclusive interview with The Beat Manila, we asked the band how the collaboration came about and what it was like working with the Japanese singer.

“Japan’s work ethic is kind of crazy,” commented David Yuhico (Keyboardist). “They’re so honorable. When they say they’ll do something, they’ll do that and three more things! This song was done remotely. We already recorded the song with Pio singing all of the vocals. They liked it and said they wanted to collaborate.”

Loading...

Jeff Abueg (Saxophonist) also added how Kokoro truly brought his unique texture to the track, while guitarist Zoe Gonzales shared how PSYCHIC FEVER and their team were so accommodating with them despite currently being on tour during the production process. “It’s been really smooth sailing with them. The turnover was quick,” he said.  

Meanwhile, Kokoro also made a guest appearance at the conference via video, where he talked about the collaboration — his first since joining the label — and how he hopes it will be a door for their group to visit the Philippines and meet their fans, as well as expand both the scope of their activities and musical range. 

“It’s a style of singing and atmosphere that I personally haven’t expressed before. Since PSYCHIC FEVER’s songs and this collaboration differ in sound and overall vibe, I think that contrast is something listeners can enjoy,” the J-Pop artist shared. 

Kokoro
Courtesy of Warner Music Philippines

As the listening party went on, we got to hear glimpses of the other unreleased tracks. “One Day Away” showcases an up-tempo sound, while “Did My Time” was a track that represented the breakup stage. Pio also described this song as the most challenging to translate into music. 

“That one was a bit harder to write. The persona here is a little resentful; may galit (there’s anger). It’s a topic that we haven’t explored before. We’re trying not to act too angry since it’s not the point of the song. The point is seeing the red flags in retrospect after the relationship. The person this song is about — it was hard to translate his problems. Putting it into writing was challenging.”

Meanwhile, “With You” gave us another genre shift as it presents a more toned-down and tender sound without much instrumentation, leaving Pio’s vocals more exposed. We thought it matched the vulnerability of the song well, which the vocalist shared was inspired by an actual love letter. It’s a song that describes the feeling of longing for someone you have already lost and wanting to get back together with them. 

Rounding up the album alongside previously released singles “Misbehave” and “Dance with My Mistakes” is “Love on Loop,” which is the ribbon that ties it all together, forming a cohesive storyline of love, heartbreak, and finding the strength and courage to start all over again. 

“When we wrote ['Love on Loop], it was not really a point in the story. It’s more of a credit song, the ‘Happily Ever After’ or the beginning of the next story. That’s really what the whole thing is about,” Pio explained.

Lola Amour Press Conference
Courtesy of Warner Music Philippines

We also learned an interesting, fun fact about the forthcoming record: how it was actually written within two weeks — nine working days to be exact! When asked how they would describe their music’s evolution from the first album to the next, Pio replied:

“Here, we explored a lot of different recording techniques and workflows. It’s our first time working with a producer for the whole album. It’s a different experience. Yung dating naming album, isang taon naming sinulat. Ito, two weeks lang (We wrote our first album in a year, but this one only took two weeks). In my opinion, it’s a step up from the last album. But I think what hasn’t changed is that 'di mo talaga alam yung genre namin (you still won’t know what our genre is). Every song is a different kind of song. But what has changed is, I guess, the way we’ve been able to construct the songs — the form is much simpler. More digestible.”

This body of work is the first where we were all in the same room from conception to finishing the songs,” David added. “So we were all onboard and very invested in what we were writing. And we had producers who — you know, their job is to bring out the best in you and cut out your bad ideas. It’s still you, but suddenly you sound 'expensive.'”

And speaking of sounding expensive, it’s noticeable that the band’s second album leans towards a more international vibe, with its entirety written in English. The band had mentioned expanding the scope of their music, but when asked if it had been intentional to make “Love on Loop” an album that caters to a wider musical audience, they answered that it was more of a practical decision.

“The producers we worked with don’t speak Tagalog, and they’re not just there to write music but also there to look at the lyrics and give suggestions,” explained David. “They’re so invested in our music as well that they want to make sure it’s the best. How can they do that if they can’t understand the content?”

Despite this, the band assured that their identity has remained intact and that they’re still a Filipino band first and foremost who want to spread the magic of OPM. The experience of working with a renowned producer has only sharpened their music-making, which has allowed them to create songs more efficiently and with a clearer purpose throughout the process. 

“The thing about a great producer is they bring out the best in you. It’s still a hundred percent you, just the best parts of it. So, it doesn’t really change your identity. It’s more like, 'Oh! Finally, I have these things in mind. I didn’t know that I could do this.' All the things that you wanted to do but you didn’t know how, suddenly they can guide you to get to the sound that you want,” David shared.

“We developed a different mindset, like less is more,” Zoe added on how the band has become more discerning of the things that should be included and cut out from a particular song they’re creating. 

Lola Amour
From left: Zoe Gonzales, Manu Dumayas, David Yuhico, and Jeff Abueg | Photo by The Beat Asia

“Love on Loop” is an example of artistic growth, and Lola Amour just demonstrated how musicians can achieve this by simply exploring what’s out there, experimenting, and riding the wave of creative ideas. Fresh, adventurous, and sincere are three words the band used to describe their new album, but if you were to ask us, we’d say elevated sonically, emotionally, and creatively. We simply can’t wait to hear the album in its full glory — out on all streaming platforms on Aug. 15. 

In the meantime, stay tuned to Lola Amour’s official FacebookX (Formerly Twitter)TikTok, and Instagram pages for updates on their album drop and upcoming live performances.

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ The List/ What's On
Meet Manny Jacinto at the 'Freakier Friday' Premiere in Manila
Freakier friday 1 Photo by The Walt Disney Company

Get ready, Manila film buffs! Disney’s back with a body-swap sequel, or should we say freakquel, that’s even better and freakier than its cult-classic predecessor. 

Mark your calendars: "Freakier Friday" is set to hit Philippine cinemas on Aug. 6, 2025, but if you can’t wait that long, this is your shot to see it before anyone else!

On Aug. 5, all roads lead to the Main Atrium of SM Mall of Asia, where the red carpet is rolling out for its premiere of Freakier Friday. Even better? Filipino-Canadian heartthrob Manny Jacinto will be present. 

“Hi, Philippines! I will be coming to visit to promote the film, Freakier Friday. I hope to see you guys there soon,” the actor teased on social media. 

Born in the Philippines and raised in Canada, Jacinto has racked up some serious cred in recent years: from his breakout role as Jason Mendoza from "The Good Place to "Nine Perfect Strangers" and "Star Wars: The Acolyte." 

freakier friday
Courtesy of The Walt Disney Company

Now he’s stepping into Disney territory with "Freakier Friday," starring alongside a stacked cast that includes Jamie Lee Curtis and Lindsay Lohan continuing in their same roles — who are also executive producers on the film — along with Julia ButtersSophia HammonsMaitreyi RamakrishnanChad Michael MurrayRosalind ChaoVanessa BayerMark Harmon.

Directed by Nisha Ganatra, this new chapter picks up years after Tess (Curtis) and Anna (Lohan) first walked a mile in each other’s shoes. Now, Anna is a mom herself, juggling the challenges of parenting and a growing blended family on the way, until, as you might expect, another magical mishap turns their world upside down once again.

Visit Disney Studios Philippines on their website, Facebook, Instagram, and X (Formerly Twitter) for more updates.

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ Vibe/ Artists
Pangasinan Art Collective Showcases Their Art at NCCA Gallery
Untitled design 2025 07 23 T153023 419 Photo by A Salty Project/Facebook

From the shores of Pangasinan to the iconic walls of Intramuros, a wave of personal storytelling has landed at the NCCA Gallery this July. 

The exhibition, titled “Wala Yan Tongtong Co — loosely translates to “I have a story to tell,” and is a vibrant showcase of lived experience and the different ways diverse communities preserve and represent their local culture

Running from July 4 to 31, the show is part of the National Commission for Culture and the Arts’ (NCCA) 2025 National Arts Month festivities.  

If you’re curious what is pulsing through today’s provincial art scene, this show, curated by Mimi Santos, is a must-see.

I have a story to tell
Photo from Facebook/NCCA Gallery

The spotlight is on A Salty Project, a Pangasinan-based art collective made up of young, boundary-pushing artists who have built a community around creatively expressing their personal histories and identities.

The collective isn’t new to the province — but now they’re taking their creative storytelling to Manila!  

Featured artists include Gino Tioseco, Rei Chan, Dogzeyeview, Aica, Mark Laurence Lopez, Patrick “Kinigtot” Bacolor, Sinag Waweng, Joshua Laron, Ciaste, Dionie Fernandez, and Mareen Jean Tolentino

Their work uses a mix of bold styles and mediums to explore identity, memory, and how we each carry our own version of the past.

For more information, visit NCCA Gallery on their website, Instagram, and Facebook. Check out A Salty Project on their Instagram and Facebook

Location: 633 General Luna Street, Intramuros, Manila, Philippines

Date: July 4 to 31, 2025

Opening Hours: from 9 AM to 5 PM

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ Vibe/ Artists
Step Into the Mind of Razzl: Raco Ruiz’s ‘NO WORRYS’ Opens July 27
Step Into the Mind of Razzl Raco Ruizs NO WORRYS Opens July 27 Photo by Raco Ruiz

Multimedia creator and visual artist Raco Ruiz is set to return to the gallery scene with his fourth solo exhibit, "NO WORRYS," on July 27, 2025, at Secret Fresh in Ronac Art Center, Ortigas Avenue, San Juan.

Known for having a colorful yet chaotic visual style, Raco will spotlight his original character Razzl the Clown, who was first seen in his 2024 exhibit "CLOWNRRY," to the center stage once again. As the soft-spoken personification of Raco's anxious thoughts, Razzl takes over Secret Fresh's Gallery B to represent quiet resilience and hope amidst fears of failure, burnout, comparison, and loneliness.

NO WORRYS Raco Ruiz poster
Poster by Raco Ruiz

Following the success of "CLOWNRRY" and his sold-out 2023 solo exhibit "SURREALICIOUS," this upcoming exhibit aims to connect with art enthusiasts, new and longtime fans, young creatives, and those who simply relate with the inner struggles and real-life worries we overcome each day. 

Themed like a carnival, "NO WORRYS" marks the final bow for Razzl the Clown. Catch the exhibit this Sunday as it opens from 2 PM to 6 PM

For more details, follow Raco on Facebook, TikTok, and Instagram (@racobell and @racodrawsstuff).

Location: Secret Fresh, Ronac Art Center, Ortigas Ave., San Juan

Raco Ruiz’s 4th Solo Exhibit: 'NO WORRYS' Secret Fresh Sun, July 27
2:00 PM - 6:00 PM Visual artist Raco Ruiz returns to Secret Fresh on July 27, 2025, for "NO WORRYS," his fourth solo show spotlighting Razzl the Clown.

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ The List/ Nightlife
Coke Studio Live at the Big Dome Drops Initial Lineup for Season 9
Untitled design 2025 07 16 T100617 748 Photo by Coca-Cola Philippines/Instagram

Hold onto your soda caps, music lovers — Coca-Cola Philippines just dropped the hottest lineup for Coke Studio Live Season 9 fandom concert at the Smart Araneta Coliseum, and it's stacked with must-see acts! 

Mark your calendars for Sept. 5, 2025, because this is one concert you do not want to miss.

After NewJeans owned last year’s stage at MOA Arena, Coke Studio is leveling up with none other than American artist Lauv — the king of soul-baring pop anthems! The "I Like Me Better" hitmaker is making his grand Manila return since his 2023 show, bringing all of his hit tunes for Season 9. 

Expect sing-along moments to his biggest tracks, from "Chasing Fire” to "Love U Like That" to his songs with Martin Garrix and LANY — and maybe there will even be a surprise collab!

At the same time, the chart-dominating P-Pop queens BINI will be making their Coke Studio debut! And if that’s not enough, ALAMAT is back to bless us with their genre-blending magic.

BINI B
Photo from Instagram/Coca-Cola Philippines

Rounding out the killer lineup are true blue pop stars from the Philippines like up-and-coming acoustic singer songwriter MRLD, alt-pop star Ena Mori’s, Filipino indie rock band Over October, and hip-hop maestro Alex Bruce. Not only are you guaranteed to lose your voice at this concert, but your playlist can also get a fire upgrade. 

If you want in, here’s how to score tickets. Just check out a Coke, Royal, or Sprite that's worth P150 on LazMart, confirm your consent via chat, and hit "Order Received" to join the raffle pool. It's that easy. To join the raffle, click here.  

You can also snag tickets through Jollibee, Grab, Lazada, or 7-Eleven, because who doesn’t love a side of concert tickets with their midnight snack?

For more information, visit Coca-Cola Philippines on their website, Facebook, Instagram, and X (Formerly Twitter)

Coke Studio LIVE:

Location: Araneta Coliseum, 14 General Araneta Street, 1109 Quezon City, Metro Manila

Date and Time: Sept. 5, 2025, 5 PM onwards

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ Vibe/ Pop Culture
'Eraserheads: Combo on the Run' to be Screened at Comic Con 2025
Combo on the run Photo by Eraserheads: Combo on the Run

Eraserheads: Combo On The Run is making waves as the first Philippine-produced film and music documentary to be screened at the comic book and multi-entertainment convention, San Diego Comic-Con (SDCC) in 2025.

This documentary chronicles the enduring legacy of the iconic rock band Eraserheads, from their formation to their reunion concert in 2022, unpacking their lasting impact as the most successful rock band in the Philippines.

This marks a milestone for Filipino cinema. After being released in the Philippines this summer under Warner Bros, it reached critical acclaim, with GMA News calling it a “history lesson on an important chapter of Pinoy pop culture."

“I’m incredibly grateful to have this opportunity to represent our people and country on a more global platform,” Director and Producer Diane Ventura said. “It’s long been my dream to spotlight the ingenuity of Filipino art, talent, and creativity and to be part of a movement that reframes the Filipino narrative. This is also my way of putting out a more nuanced and extensive depiction of our people while bringing to light the richness, humor, and depth of our stories.”

combo on the run
Courtesy of Eraserheads: Combo on the Run

To ramp up the excitement further, there will be a panel discussion at Exhibit Hall 6BCF, led by director and producer Diane Ventura, and featuring Ely Buendia, the legendary frontman of Filipino rock band Eraserheads and a central figure in the documentary. Meanwhile, a limited-edition one-shot comic book named after the film — Combo on the Run — is set to crash-land at SDCC. 

Created through a powerhouse team-up between Kid Heroes Publications, Eraserheads, and DVent Pictures, this comic is penned by the dynamic duo Patricio Ginelsa and Justin Quizon, and tells the story of musicians turned superheroes in an anthology format. 

The cover art is designed by notable local artists such as Whilce Portacio and Stephen Segovia, and award-winning artists Raymund Lee, Felix Morales, and Ardie Aquino also contributed to the illustrations in the comic. 

Fans can pre-order the comic book now via the official Kid Heroes website. Tickets for Comic Con San Diego have already sold out, but Eraserheads: Combo On the Run will be screened in theaters worldwide in 2025. 

For more information, visit Comic Con International on their website, Instagram, and Facebook

Location: 111 W Harbor Dr., San Diego Convention Ctr, San Diego, CA 92101

Date: July 24 to July 27, 2025

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ The List/ What's On
Ja Morant is Coming to Manila for His First Nike World Tour
Make them watch Photo by Nike

Ja Morant is officially pulling up to Manila, and he’s not just here to sightsee. The Memphis Grizzlies guard and Nike signature athlete is making his first-ever international tour with Nike this month, and the Philippines is on the map!

Dubbed the Make Them Watch Tour, Ja’s globe-trotting itinerary hits the U.S., China, Japan, and wraps up with a slam dunk finale right here in Manila, his first time in the Philippines!

The tour is all about connecting with the next generation of hoopers, pushing creativity and style on the court, and getting a feel for how the game lives and breathes in different parts of the world.

“Basketball is all about work and creativity — putting in that grind but also playing with your own style,” said the two-time NBA All-Star. “I’m excited to pull up and share a piece of my journey with the next generation of hoopers around the world, and I also want to check how basketball is played in their own communities. Getting to learn new cultures through hoops is a unique opportunity, and I’m hyped about that.”

Ja Morant
Courtesy of Nike

While in Manila, Ja’s plans include hosting local high school players for an exclusive workout session and pulling up for an exhibition Make Them Watch game that’s sure to have fans lining up for blocks. 

It’s a celebration of Manila’s deep hoops roots — and a chance for Ja to soak in the sights, sounds, and flavors of the city, from courtside energy to local street eats.

And because it wouldn’t be a Ja Morant tour without some sneaker heat, he’s dropping three new styles of his signature Nike Ja 3 sneaker. The EYBL and NY vs NY editions are exclusive to their events, but the Lightshow colorway will drop in select stores across China and Japan before landing globally on SNKRS this Aug. 5, 2025.

For more information, visit Nike on their website, Instagram, Facebook, and X (Formerly Twitter).

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ Vibe/ Pop Culture
Still Not Okay (I Promise): Emo Night Manila Keeps Emo Alive
4 Photo by Alyssa Muyco for Emo Night Manila

It’s 2025, and nothing still beats screaming “I’m Not Okay (I Promise)” at the top of your lungs. If there’s anything that can beat that singular experience, it's sharing it with strangers who feel exactly the same way.

 Last June 14, deep inside Taguig City, a crowd of millennials and Gen Zs gathered to celebrate Emo Night Manila’s 2nd anniversary

The gates of McKinley Whiskey Park opened exactly at 9 PM, and all of a sudden, the open-air venue was covered in a sea of black tees, fishnets, battered Vans, and perfectly chipped nail polish manicures. Some had Hot Topic Fall Out Boy shirts; others arrived in full Gerard Way regalia, their black suit and red tie combos taking us all the way back. And don't worry, not one attendee forgot to come in black eyeliner, eager to prove that emo isn’t just a phase.

Emo Night Manila
Photo by Alyssa Muyco for Emo Night Manila

After all, it’s been about 20 years since the release of My Chemical Romance’s iconic songs, and yet, we still found ourselves belting out the lines like it was just yesterday. And while older millennials have sworn off the studded belts and side-swept fringes, Emo Night Manila gave everybody the permission to return to those simpler times and rock those fits again. If we’re being honest, however, it felt less like coming back to our “emo phase” and more of an overdue acknowledgement that while our clothes have changed, our feelings towards emo have never actually retired

As The New York Times once wrote, emo is “punk that wears its heart on its sleeve and tries a little tenderness to leaven its sonic attack.” That night, that tenderness was in full display, tattooed – some literally – over our hearts, ready to swing back bigger than ever.

Pre-Show Vibes

Lines began long before 9 PM, as everyone was eager to enter the venue as soon as possible. And for good reason, the first 30 people who got in were rewarded with free Vans tote bags, while the next 170 snagged P500 vouchers! 

Inside, people were already browsing through the Nine Lives Tattoo & Piercing pop-up’s catalog, lured in by the “Buy One, Take One” deal on ear piercings for only P1,500 that night. Nothing is more punk than a good deal and supporting local businesses – plus the fact that your parents aren’t around to say something about your second lobe stud. 

Nine Lives Tattoo & Piercing pop-up
Photo by Alyssa Muyco for Emo Night Manila
Emo Night Manila merch
Photo by Alyssa Muyco for Emo Night Manila

Emo Night Manila merch was also available for grabs: limited-run t-shirts, caps, and totes for those who wanted to immortalize the night with wearable souvenirs.

Across the faux grass and sea of tables was a Charles & James Whisky booth serving no-nonsense highballs: Ginger Ale Whisky & a straightforward Whiskey & Coke mix. Were they boundary-pushing mixology creations? Nope. But were they exactly what you needed before screaming to iconic emo hits? Absolutely.

As the lawn filled up, everyone quietly milled around with their drinks, settled into their tattoo seat for a session, or found their spot in the grass. The DJs continued to spin not-so-forgotten hits as millennials dusted off their 2004 angst, while Gen Zs emerged ready to emote after last week’s breakup. Still, everyone agrees: we can feel our feelings here – and shout it out to the universe.

Deep Cuts, Mashups, and Chicosci

A rotating roster of DJs started off the night with an emo time capsule, serving a setlist that had everyone mouthing lyrics to songs they hadn’t heard since Multiply was a thing. 

Then came the interesting mashups – equal parts cursed and genius – that got everyone hyped. A Paramore x Chappell Roan mashup mixing “Still Into You” and “HOT TO GO!” was an unexpected combo that worked out perfectly. Soon after, the DJ played a Paramore x TWICE mashup, putting together the background music of “Brick by Boring Brick” with the vocals of “What is Love?” 

Cross-genre music has never sounded so good, and everybody was all for it. Those who know would know that punk, at its core, is about self-expression, accepting individuality while rejecting intolerance. While Chappell Roan’s songs are pop, her camp aesthetic and attitude reject societal norms for what a young girl in pop should look like and how they should act. And while TWICE is a huge K-Pop girl group, K-Pop still gets its share of judgment as a genre that is lyrically foreign for the most part. True emo kids accepted these mashups with open arms, pushing forward the inclusive ethos of the genre.

Emo Night Manila
Photo by Alyssa Muyco for Emo Night Manila

Around 11:30 PM, Chicosci stormed the stage to the squeal of feedback and a sea of black tees crowding the lawn near the stage. The veteran emo/pop-punk/rock band knows their audience well, and as the crowd yearned for the full-blown, eyeliner-smeared homage to the iconic epitome of emo, My Chemical Romance, they obliged. The crowd screamed and sang out loud to “I’m Not Okay (I Promise),” “Teenagers,” and “Helena.”

Chicosci also slipped in their own classic hits, such as “A Promise,” triggering an instant response from the crowd as it reminded us that the Philippines has plenty of home-grown emo hits to shout to.

By the time their set ended an hour later, the crowd’s energy barely wavered, and the DJs returned to deliver hit after hit. It was like playing a “Greatest Hits” playlist without slowing down, serving hits from Fall Out Boy, Paramore, All American Rejects, Blink 182, Green Day, Linkin Park, Simple Plan, Panic! At The Disco, Red Jumpsuit Apparatus, and more.

The night wasn’t young, and the crowd wasn’t full of emo teenagers anymore, but it sure felt like the event could stretch forever, and our backs weren’t hurting.

Chicosci
Photo by Alyssa Muyco for Emo Night Manila
Chicosci
Photo by Alyssa Muyco for Emo Night Manila

Emo Night Manila

Detractors love to mock emo as just teenage angst that couldn’t quite reach the hardcore nature of metal. But the subculture refuses to be pushed underground, and emo was never just about the age- and it most certainly was not just a phase! It’s about sharing your emotions out loud, vulnerability amplified through speakers, practically culminating in group therapy as you look around and realize that others feel the same way. No matter how sad, lost, and confused you may feel, you are never alone

While screaming/singing out loud until your throat hurts may not solve your problems, Emo Night Manila served as a safe, judgment-free space where you don’t have to keep it bottled up inside. And if this second anniversary is any indication, then we’ll find ourselves back here next year, screaming with lined eyes and distressed skinny jeans, and very much okay with not being okay.

Keep an eye out for Emo Night Manila's future happenings. Check out their website and follow them on Facebook and Instagram.

Emo Night Manila
Photo by Alyssa Muyco for Emo Night Manila

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.

Manila/ Delish/ Happenings
Cadbury Chocolate's New Recipe Hits New Notes with ENHYPEN Collab
Untitled design 2025 07 04 T102411 477 Photo by Cadbury Philippines

Cadbury Philippines is back with a freshly revamped take on its signature chocolate bar — and it’s teaming up with global K-Pop boy band ENHYPEN for its new campaign: Fall in Love with Chocolate Like Never Before, one that aims to bring people closer to the things they love. 

Cadbury's new recipe promises to enhance their original creamy profile with a richer, more chocolatey taste. And here’s where it gets sweeter: Filipino fans now have a once-in-a-lifetime chance to fly to South Korea and meet ENHYPEN in person through the "One, Two Connect in Korea with Cadbury and ENHYPEN" raffle promo!

Known for stirring hearts with music, ENHYPEN — made up of Jungwon, Heeseung, Jay, Jake, Sunghoon, Sunoo, and Ni-ki — is celebrated for hits like “FEVER,” Drunk-Dazed,” and Bite Me.”  

When you purchase P200 worth of Cadbury Dairy Milk (imported by Mondelez Philippines), you can join the One, Two Connect in Korea with Cadbury and ENHYPEN raffle draw. Head over to Cadbury PH’s official Facebook Messenger, upload your raffle details, fill out the form, and you’re in!

promos
Courtesy of Cadbury Philippines

The promo runs from June 22 to Aug. 31, 2025.  There will be nine weekly draws that start on July 1 and end on Aug. 26, with 30 winners scoring exclusive ENHYPEN merch — from jackets and earrings to signed albums and posters!  Also, the grand prize includes a 5-day all-expense-paid K-Pop adventure from Manila to Seoul for four lucky fans, complete with round trip airfare, hotel, and meals.

During the grand draw, eight lucky winners will receive signed ENHYPEN posters and another eight will receive ENHYPEN albums. Ten more will win limited-edition ENHYPEN merchandise.

For more information on The One, Two Connect in Korea with Cadbury and ENHYPEN raffle promo, visit Cadbury Dairy Milk on their Facebook and Instagram.

Subscribe to The Beat's newsletter to receive compelling, curated content straight to your inbox! You can also create an account with us for free to start bookmarking articles for later reading.

Manila/ Vibe/ Artists
The Beat Manila’s Up-And-Coming: Dream Pop Singer Dana Paulene
UAC Dana Paulene

The Beat Manila’s Up and Coming is a series where we feature rising talented artists from the Philippines, giving them a platform to share what they’re passionate about and to promote the music they (and us too!) would love for the world to hear. Do you want or know someone who wants to be featured? Email us at [email protected] or slide through our DMs on FacebookorInstagram!

Love has always been a central theme for many songs today, and let’s face it, who doesn’t love a good love song? But this promising new artist in our latest up-and-coming exclusive stated that, more than personal relationship experiences, love songs can also be born from one’s deepest desires and insecurities.

That’s how singer-songwriter Dana Paulene, came up with her follow-up single, “Akong Ako,” a track that delves into vulnerability and the kind of love that offers reassurance and the freedom to be one’s most authentic self

The singer opened up about the emotions she unpacked for this new single in a teaser TikTok video, and shared, “May sinulat akong kanta na tungkol sa taong tatanggapin ka even at your lowest point. ‘Yung tipong wala kang make-up, ang laki ng eyebags mo, umiiyak ka sa harapan niya, pero tanggap ka niya. And even more, mahal ka pa rin niya (I wrote a song about a person who will accept you even at your lowest point. A person who will accept you even without makeup on, with your deep eyebags, as you cry in front of them. Even then, they love you all the same).”

The Beat Manila sat down with the talented songwriter to talk about her musical beginnings, how busking paved the way for her songwriting, and the process of creating her latest single. 

Busking Through Life

Dana’s musical career began at a very young age, having a theater and classical background. She found herself transitioning from this genre and into busking and street performing only a few years ago.

“At that time, I wasn’t really versed in the busking community. I was living in Taguig City, and there was a bazaar on the ground floor of our condominium. A few people were singing at that bazaar, and my mom was like, ‘Can my daughter sing a few songs?’ And that's really when it started. *laughs* They began giving me gigs outside the condominium bazaar. There wasn’t anyone who inspired me to busk. It's really just the right set of circumstances that led me to it.”

Dana honed her performing skills through song covers, which she also posted online on her YouTube channel and TikTok page. She admitted, however, that she never posted any of her original songs at that time. While busking, she was discovered by Punch Liwanag of Viva Music Group and eventually got signed to the label. It was only then that Dana pursued songwriting more seriously. 

I'm a very sentimental person, so I think it really started at the height of the pandemic when I was struggling to let my thoughts out of my mind,” she told The Beat Manila. “There was really no one to talk to, and so I figured, 'Oh, I can play the guitar, I can also sing. So, why not write songs about them?' That's really when it started.”

When asked about what shaped her songwriting, the singer shared how she always felt like she needed to create rather than cover, and had always craved for originality in her music. “I started realizing that I have a voice outside of covering songs after I joined TV competitions. I realized that I wasn't really finding much connection with the songs I'm singing and that I really wanted to make songs that are that are tailor fit for me. That’s when it hit me that I had to make songs of my own.”

Dana Paulene
Photo from Facebook/Dana Paulene

Dana broke into the local music scene with her 2024 debut, “Uod Love Story,” which was a product of the infamous relationship question, “Would you still love me if I were a worm?” The track falls under the folk and dream pop genre, a sound that complements her siren-like vocals. When asked about her musical influences, she replied, “The artists I look up to are mostly local. But if I were to be honest, the artists I really look up to right now are my friends, and I think that’s kind of unique because I believe inspiration comes from the people you are closest to. And so I'm really happy that I have friends that I look up to.”

As for her songwriting essentials, Dana told us that she only needs three things: her guitar, and the voice recording and notes apps on her phone. “There’s a shortcut on my phone for my voice recording app,  so whenever I get the inspiration, I just press that button and then it records my voice already.”

Speaking of inspiration, the singer also stated that she has an unlimited supply of it, as it comes whenever and wherever. 

“There's really no routine for it. Some people say that in songwriting, you really just have to show up like it's a job. But for me, I don't feel like it has to have a routine. Even if I don't set a time every day, it just comes out of me. It’s just whenever an inspiration hits, which is every day, because inspiration is everywhere.”

On Her New Single

Dana Paulene returns to the music scene with “Akong Ako” this 2025, a song about finding someone who loves you for who you are. The singer gave us a glimpse into how the song came to be and where the idea came from.

“I really just wanted the song to be like a diary entry of some sort, and like I always say in my TikTok videos, it describes a love that brings out the truest, most authentic version of yourself,” she explained. “I wrote that song because I wasn’t very comfortable with showing my face without makeup, and there’s a line in the song that says: ‘Nakita mo na akong nakatitig sa ‘yo, nang walang kolorete sa pagmumukha ko (You’ve already seen me staring at you without any makeup on).’ That was the starting point of that song besides the melody.”

Dana Paulene
Photo courtesy of Viva Artists Agency

The artist shared that the song came right out of her notes app and that she had been hesitant at first to complete it because it felt too raw. She pitched the song to her friend Joe Castro, the bassist of the band NaÏV, with whom she produced the song. 

“He really got my ideas right. I'm really thankful for him because ‘Akong Ako’ is the product of what I wanted the song to be in my mind,” she said.

The new song follows her debut’s heartfelt theme of loving someone unconditionally and authentically. When asked what drew her to write songs about forever and unconditional love, she expressed an interesting reason.

“I think it’s a belief. A friend made me realize that maybe I write these types of songs because this is the type of love that I want to receive. So maybe that’s where it’s coming from.”

From performing on the streets to writing and performing music on stage, Dana is showing us that music is more than just a hobby but a part of her, and she’s only getting started. The singer-songwriter also collaborated with singer-songwriter Earl Agustin and had a duet track on his debut LP, called "Minamahal." She also has a few more songs on standby and is continuously recording and writing music. 

“I guess my short-term goal would be to play in big events at arenas,” she shared as we asked her about her plans for the next few years. “But I guess my long-term goal would be to connect to an audience that resonates with my music.”

Dana then reminisced on her most memorable gig where people just started lying down as she performed “Uod Love Story.”  “That was a fun experience because I've always wanted to do that! *laughs* In gigs, I try my best to connect with each one of the people who come because I want to feel like it's a community. I just don't want to build a fan base but a community.”

She then ended our interview with a heartfelt message for her avid listeners. “I guess just a genuine thank you. I never thought that I would find an audience that really appreciates me for me. Well, yes — akong ako.”

You can stream Dana Paulene’s music on all major streaming platforms. Follow Dana’s musical journey by keeping updated on her TikTokInstagram, and Facebook pages.

This interview has been edited for length and clarity. Enjoyed this article? Check out our previous Up-and-Coming articles here

Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.