St. Patrick’s Day: A Conversation with Deputy Consul General Sadbh O’Reilly

To commemorate St. Patrick’s Day 2025, The Beat Asia sat down with Sadbh O’Reilly, the Deputy Consul General of Ireland to Hong Kong and Macao to explore Ireland’s long history in the region and lasting impact.
Through her role as Deputy Consul General, Sadbh oversees cultural promotion as well as engagement of the city’s Irish community. Organizations such as the Irish Chamber of Commerce in Hong Kong (ICC) work alongside Sadbh and the Consulate to further raise cultural awareness and enrich Ireland-Hong Kong relations.
One such cultural festival, also known as Ireland’s National Day, is St. Patrick’s Day, which is observed around the world, and Hong Kong is no exception. Learn about how the Consulate General of Ireland, Hong Kong and other Irish communities celebrate in the city and get involved this year!

Curious about a career in diplomacy? Sadbh shares the journey to her appointment, dives into Irish culture in Hong Kong, and the Consulate’s exciting lineup of events happening this year, starting with St. Patrick’s Day of course!
Can you introduce us to your role at the Consulate General of Ireland, Hong Kong?
I work with the Consul General of Ireland to Hong Kong, Jennifer Bourke, and the rest of the team at the Consulate. Our role is to strengthen the relationship between Ireland and Hong Kong.
That means promoting Ireland, cultural promotion, economic promotion, two-way trade, and supporting the Irish community here, which is one of our largest in the Asia Pacific region.
I specifically look after cultural promotion. That might mean supporting Irish artists to come out here for HKWalls or Art Central and increasing awareness of Ireland's cultural history and heritage. I am also the lead on the Irish community and support their initiatives wherever we can.
Can you share your professional journey leading up to your appointment as Deputy Consul General?

I went to university thinking I was going to be a therapist, then I did one International Relations course and it completely changed the trajectory of my career. I've always been interested in different people and cultures. I’m mixed race myself, so I'm constantly navigating between different cultures and was exposed to many different cultures growing up. As soon as I found out that there's a way to take those personal relationships that I built across communities and cultures, on an international scale, I was hooked from the get-go.
I studied Politics and International Relations and earned a Diploma of Languages in French. I started my career in public service and then joined the Irish Department of Foreign Affairs. My first role was in the Reconciliation Fund in the Northern Ireland Unit, and then I moved on to the China desk in the Asia Pacific Unit, and then I came out to Hong Kong!
I really wanted to come to Hong Kong and feel very lucky to be here. It’s such a vibrant and unique city. You have mountains, the harbor, and the built environment is just incredible. It's unlike any other city that I've been to. I'm very much in tourist mode right now, just trying to soak up as much of Hong Kong as possible.
What is your advice for young professionals looking to work in the diplomatic space?
You have to have an interest in politics, international relations, and current affairs. So, it's an understanding of what trends are driving countries to take certain approaches and the history of relationships between different countries.
Another thing that would help is living and working abroad. Also, working across cultures because that's at the heart of diplomacy. If you have some cross-cultural collaboration experience, that really will help you.
Can you elaborate more on the important role the Consulate plays in Ireland-Hong Kong relations?

Strengthening the Ireland-Hong Kong relationship is at the core of what we do. It comes in many different forms, and we usually think of it in a few different pillars.
The first one is Economic, promoting Ireland's interests and trying to strengthen and deepen the relationship between Ireland and Hong Kong. There are a lot of areas of cooperation between Ireland and Hong Kong, particularly in the Finance space.
Another key role that the Consulate plays is with consular services: renewing passports, as well as consular assistance in the case of Irish citizens needing support with tricky situations. Then, Cultural, promoting Irish culture and more broadly, awareness of Ireland. It could be film, Irish dance, fine arts, anything like that.
We also promote our values in conjunction with the European Union Office to Hong Kong and Macao, as well as strengthen relationships with senior officials in the government.
What’s a surprising fact about Ireland and Hong Kong?
What I found surprising is how long and deep the relationship between Ireland and Hong Kong is. Even though they are thousands of kilometers away, there is a very good understanding of Ireland in Hong Kong.
When I first arrived in Hong Kong, I was driving down Connaught Road, turning onto Hennessy Road, and then walking up O'Brien Road, these are all Irish names. So, I was like, ‘Am I in Ireland?’ That just goes to show that the relationship is very deep compared to other places.
What are some of the community initiatives the Consulate drives or takes part in?

There are many Irish community organizations here in Hong Kong that also work to strengthen the relationship between Ireland and Hong Kong, including the St. Patrick’s Society, the Irish Chamber of Commerce, and the Hong Kong Gaelic Athletic Association. We have very close relationships with all of them. They mostly drive what's happening in the community, and we try to support them as much as possible.
Ireland's vast diaspora is well known, and the Irish Government has a specific funding stream called the Emigrant Support Programme to support community organizations all around the world that are servicing Irish citizens.
We also have our own events that we run, like St. Brigid’s Day, St. Patrick’s Day, Bloomsday, and Halloween.
For those interested in business opportunities between Ireland and Hong Kong, why are adjacent organizations such as the Chamber of Commerce instrumental to promoting trade and fostering strong bilateral ties?
The Chamber acts as a link for Irish businesses wanting to invest in Hong Kong or vice versa. They possess local information or provide relevant contact points for businesses or individuals wanting to trade or invest.
The Chamber also has a Young Professionals Network that's been relaunched, so those who might be starting out in their careers and want to learn about specific industries or Ireland in general, you can join the Network to learn more.
What do you personally love about the Irish community in Hong Kong?

The Irish community here is a big one, and extremely vibrant. What I love is that they retain a connection and love for Ireland, even though many of them have spent decades out here.
I see that connection with Ireland being passed down different generations, like Irish dance! I recently went to an Irish dance charity event where children with or without Irish Heritage were doing Irish dance, so that was lovely to see.
How is the Consulate celebrating St. Patrick’s Day this year?
As part of the Government’s St Patrick’s Day Programme, the Consulate welcomed Minister for Housing, Local Government and Heritage, James Browne TD to Hong Kong for a three-day visit, where he met with the Irish community, business stakeholders, and his counterpart Secretary for Housing, Ms. Winnie Ho. Following his visit to Hong Kong, he will continue to Shanghai and arrive in Beijing on Mar. 17 for St. Patrick's Day itself.
One of the main events, which I was most looking forward to, is the annual Ireland Trophy Night at the Hong Kong Jockey Club. During this year's event, the Minister presented the Ireland Trophy to the owner of the winning horse.
Many people might not know, but 10 to 15% of horses in Happy Valley are from Ireland; there's a strong connection.
I'm always struck when St. Patrick's Day comes around, to have our National Day celebrated across the world on the scale that it is. For a country as small as ours, it is quite significant. I am really excited to see how Hong Kong does St. Patrick's Day!
What are some other Irish observances you celebrate annually?
We just celebrated St. Brigid's Day, which falls on Feb. 1 and marks the start of spring in Ireland and celebrates the creativity and achievements of women. This year, we invited Dr. Emma Howard, who's the Chair of the Irish Society for Women in Economics, to Hong Kong and Singapore, where she presented her expertise on women in economics and the Irish economy more generally.

Bloomsday is a celebration of the life of Irish writer James Joyce and his famous novel Ulysses, and the events of the book that took place on June 16. Then, Halloween, which many people might not know, has its roots in the Irish Pagan Festival of Samhain, and I know Hong Kong has a tradition of celebrating.
What’s been a memorable moment for you since you started working in Hong Kong?
In work, there have been two standout moments for me. One is the EU office co-hosted an event on achieving same-sex marriage equality in Europe. I was particularly pleased that they screened the Irish documentary “The 34th” which outlined Ireland's experience achieving same-sex marriage, and we were the first country to do that by popular vote by a referendum.
The second one was: I was lucky enough to go to Macao for the 25th Anniversary of the Establishment of Macao Special Administrative Region and that was a spectacle.
What can we look forward to seeing from the Consulate in 2025?

We just want to deepen our engagement with all the events, not just the ones that we're organizing, but the events that are happening in Hong Kong as well. We want to get involved in everything, whether that be supporting Irish artists to come for the Hong Kong International Literary Festival, HKWalls, or the Rugby Sevens.
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Learn more about the Consulate General of Ireland, Hong Kong here, and follow them on Instagram and Facebook for more updates!
Explore opportunities with the Irish Chamber of Commerce in Hong Kong by visiting their website or Facebook page.
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