We Heart TST! What Went Down at the Know Your GuideFong TST Event

The Foundation for Shared Impact (FSI)'s second edition of their Know Your GuideFong event was an overwhelming success, bringing community members together for a pop-up marketplace and workshops held at the Heath Hong Kong, as well as guided tours of the streets and small shops at the heart of Tsim Sha Tsui (TST).
Led by FSI's young team, we took to the streets, visiting their favorite sweet stalls, Indian restaurants, and small South Asian businesses. The local charity describes itself as a “one-stop shop for social impact,” with one of their social impact arms, GuideFong, aiming to celebrate the city’s vibrant multiculturalism and support small grassroots businesses by building meaningful connections between them and the wider public.

To bring this vision to life, FSI organized a Treasure Hunt, Walking Tour, and Pop-up Market on July 6, 2025, designed to showcase how ethnically diverse businesses shape Hong Kong’s cultural identity and foster greater cross-cultural understanding.

A group of likeminded individuals and journalists conjoined at the Heath, a shopping mall court located in the basement of the iconic Chungking Mansions.
We enjoyed browsing the range of South Asian vendors who were selling locally produced items such as fragrances, beauty products, accessories and handicraft items at the Pop-up market.

There was a wide selection of baked goods, spices and condiments – now we know where to come next time we try to cook up a curry!
Among the vibrant pop-up vendors at Heath Hong Kong were local South Asian businesses.
Shilpa’s Masala Mill impressed visitors with her exceptional range of freshly ground spice blends, blended at home using her own secret formula. Nepcha also delighted tea lovers, showcasing a selection of artisanal high-altitude specialty teas from Nepal.
Africa Center Hong Kong showcased eye-catching handmade artistry at their stall and also hosted a fun 30-minute Drum Workshop, which invited participants to learn the rhythms and techniques of African drumming.
To encourage exploration of multicultural businesses in Tsim Sha Tsui, participants took part in a Treasure Hunt, using GuideFong's curated map to visit local shops, connect with business owners, and support them through purchases or small acts like leaving a Google review.
Along the way, we excitedly collected stamps and raced through town to discover the neighborhood’s hidden gems, winning prized goodie bags filled with surprise items from GuideFong-listed businesses.

Then, The Beat Asia team embarked on one of GuideFong's Walking Tours of the day.
Our first stop was Far East Mansion, one of the older buildings on the block, dating back to 1959. Buildings built in the 1960s that were a bit bigger than usual in Hong Kong were typically referred to as 'Mansions,’ hence the rather grand name. Previously the buildings were host to many of TST's tailors, especially highly respected workers who had come to Hong Kong from Shanghai.
The malls and mansions in TST highlighted on the tour are places you might walk past without a second thought, but our guide Adnan Riaz was a cheerful font of knowledge, happy to share interesting information about the various outlets as well as the recent history of the local industries.
Hong Kong’s South Asians have long had a presence in Fast East Mansion, occupying retail spaces and more recently warehouses. Today, Far East Mansion hosts a shopping arcade, and the South Asian presence is still to be felt.
Tijara Consultancy provides business support services to the local community. Close by is Golden Sports, which has been serving local sports enthusiasts since 2007. The shop front is piled high with cricket bats, and this is a hidden gem for the full range of sports gear. Our guide explained that shop owner Mr. Gill has been very active supporting sports amongst the local minority ethnic community.


Next up, our guides led us along a shortcut from TST East through a narrow alleyway, emerging into the back entrance of Chungking Mansions on the busy Nathan Road.
This old building feels like it’s part of Hong Kong’s cultural consciousness, with the rabbit warren of restaurants and cheap hostels being a starting point for many a backpacker's Asia trip. And of course, it gained significant international attention after the release of Wong Kar Wai’s film “Chungking Express.”
Away from the limelight however, small South Asian businesses and families have called Chungking Mansions home in the decades since it opened in 1961.

We really enjoyed having the guides to lead us along the rows of food stalls, stopping to chat to shopkeepers such as Mr. Singh, who has been running Kamal Sweet Corner for nearly 30 years. The store sells Indian favorites such as Barfis and Pannis.
We tried their toothachingly sweet Jalebi – a pretzel shaped sweet treat of deep-fried flour dipped in syrup and spices. The inside was surprisingly juicy and comprised all the tastes of India in one mouthful.
We explored the vibrant culinary scene inside Chungking Mansions and discovered some of its hidden, homey gems—like Swagat Indian Restaurant and Moti Palace Indian Restaurant. Each offered us a deeper appreciation of Indian cuisine through their rich flavors and welcoming atmospheres.
One highlight was discovering Paul’S Kitchen, a cozy spot on the first floor known for its comforting African fusion dishes with a modern twist. Highly rated and full of heart, the restaurant was launched in 2015 by Paul and Selina, who met, fell in love, and built their dream together in Hong Kong. Paul'S Kitchen has become a beloved spot in the city's food scene. Selina continues to carry on Paul's vision after his passing, making sure Hong Kongers will still get authentic Ghanaian soul food with just as much heart.


To round off the tour, we took the elevator up to the top floor of Chungking Mansions. The 17th floor has been revamped into a bright and inspiring community space called Diversity Hub, run by the long-standing charity Christian Action next door.
Diversity Hub seeks to amplify the voices and stories of Hong Kong’s ethnically diverse communities by hosting events and interactive workshops aimed at honoring and celebrating cultural diversity.
They are also host to the city's first multicultural community museum, showcasing the rich histories and contributions of these ethnic groups.

And that’s a wrap on GuideFong: TST—what a day!
This deep dive Walking Tour peeled back the layers of Tsim Sha Tsui, revealing a vibrant, multicultural heartbeat of sweet shops, spice mills and travel agencies pulsing just beneath the surface.
Big kudos to the passionate young guides from FSI — not only for leading us through a meaningful exploration of South Asian culture, but also for generously sharing their personal stories. Their openness sparked thoughtful conversations about the challenges faced by small business owners in Hong Kong. Every stop on the Walking Tour was a reminder that there’s always more to discover about the small businesses that make our city feel like home.
Missed it this time? This won’t be the last you hear of GuideFong! Keep your eyes on FSI by visiting their website, Instagram and Facebook.
Find out more about GuideFong on their website and Instagram.
Get the latest curated content with The Beat Asia's newsletters. Sign up now for a weekly dose of the best stories, events, and deals delivered straight to your inbox. Don't miss out! Click here to subscribe.