Must-Have Jellycat Amuseables That are Too Cute to Resist

In the age of POP MART and designer toy collectibles, Jellycat is carving its own path — winning over adults with quirky plushies that feel like a warm hug from your childhood.
Founded in London in 1999 by Thomas Gatacre, the luxury soft toy brand initially made high-end stuffed toys for babies. But that changed over time, as more and more adults began to collect these plushies, quickly becoming a cult favorite for its unique designs and luxurious quality. These days, they stand out from the countless blind box unboxing videos and massive Labubus simply by being fun, soft, and nostalgic. The British brand was reported to have made US$252 million in revenue between 2022 and 2023, its popularity propelled by Gen Z consumers, as reported by Yahoo Finance.
Although initially made for infants and children, Jellycat’s whimsical collection is for all ages and goes beyond their signature plush bunnies and fluffy teddy bears. There’s a whole other side of the brand that’s just as lovable (if not more), and yes, we’re talking about its Amuseables line, a delightful, quirky collection of toys inspired by everyday objects and food items.
Whether you’re an avid collector or looking for something to cheer up your space, here are some of the cutest and most unique Jellycat toys you’ll want to snuggle — or snack on — stat!
Timmy Turtle


Deemed as the "grumpiest" Jellycat of the group, Timmy Turtle is more than just a frowning reptile, but is the very definition of slow and snugly. With its textured beige tummy and embroidered green shell, Timmy Turtle brings a sense of calm energy and endless cuddles! It’s definitely the type of plushie who doesn’t say much, but will always make you feel better just by existing.
Oh, and that’s not even the best part about him. He also comes in a bag version and a mini charm, so you can bring him anywhere! This bag “holds anything but grudges” and will surely be your next favorite travel pal.
Amuseables Coffee-To-Go-Bag

In the hustle and bustle of daily life, one plush hopes to do more than just provide comfort and cuddles, but make sure you’re energized and hydrated throughout the day.
Perfect for those on the go, this cross-body brew brings the right dose of charm to any commute or coffee run. We love a plush that can multitask! For the ladies who like to hold several things in the palm of their hand at once, this bag says, “Queen, let me hold your cup while you slay!”
Amuseables Ramen

If you were to ask us, nani ga suki (what do you like)? We’d say ramen off the top of our heads, because who doesn’t?
This delightful Jellycat is full of kawaii charm, and features a plush cream-and-red bowl, topped with noodles, spring onions, fluffy boiled eggs, and a pink embroidered fish cake! A set of chopsticks sits on top, and dare we say it looks good enough to slurp!
Amuseables Teapot and Teacups

One of the major things that has contributed to Jellycat’s popularity is their creative pop-ups, which they call cafés. You don’t just buy a plushie in these stores, you experience them. Jellycat makes sure to include their iconic gift wrapping element, which involves fun interactions with their staff and witnessing your toys being prepped and packed like actual food.
The brand has established these adorable pop-up experiences across multiple cities, including New York, Paris, and London. Last September, they launched the first Jellycat experience in Asia with Jellycat CAFÉ Shanghai, featuring a set of new characters inspired by Shanghai’s distinct city culture.
Among the plushies are Bartholomew Bear, Magnolia Cupcake, Amuseables Yulania Latte, Yulan Taro Cake, as well as the adorable Titia Teapot and Sip and Slurp Teacups. Definitely too cute to handle!
Amuseables Parisian Delights

During the Paris 2024 Olympics, Jellycat dropped a new set of exclusive Amuseables for their Jellycat Pâtisserie Experience pop-up store located at Galeries Lafayette Paris Haussmann. The collection was composed of charming new characters inspired by iconic French pastries, from macarons, tarts, and brioche.
In addition to this, they also released boulangerie-inspired soft toys such as the Canelé, Eclairs, Croissant, and the baguette! It’s très bien, and we definitely wouldn’t mind walking around Champs-Élysées with a croissant cross-body bag like a true French local.
Amuseables Popcorn Bag

Whether you’re heading out to the cinemas or staying in to binge your favorite series, this Jellycat plushie is the perfect companion. Designed in that signature red-and-white carnival stripes and a fluffy popcorn top, the bag is surprisingly spacious and can fit snacks, your phone, and other essentials.
For those looking to give their OOTD a touch of theatre, why not consider getting this red-carpet-ready cutie?
Amuseables Sports Ball Charms

Sports fans will be glad to know that Jellycat has a ton of sport-inspired items to help you show off your team pride. And don’t get us wrong, they are all adorable in their own way, but their sports balls just hit different!
From tennis balls, baseballs, footballs, and golf balls, these mini charms make the perfect companions for your gym bags or purses. Each ball is stitched and dyed with their signature designs and colors, with the added accessories like how the baseball and golf ones have tiny hats on. It’s the perfect gift for any sports fan.
Additionally, these charms are also available in mini plushie forms.
Amuseables Succulents

Not a green thumb? No problem. Jellycat’s potted succulents don’t need sunlight or water, just plenty of cuddles — and maybe a nice shelf to sit on.
Some of our favorites include the Silly Succulent Jade with its pebbly felt pot and squashy velvety leaves that have a nice shimmery green shade, the Silly Succulent Aloe, which makes the perfect housewarming gift, and the adorable Silly Succulent Barrel Cactus for very obvious reasons — it makes the cutest desk companion!
Can’t get enough of their cuteness? Browse through their website to discover more Amuseables, or follow Jellycat on Facebook, X (Formerly Twitter), TikTok, and Instagram.
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