Lancôme Names Kathryn Bernardo as Its First PH Ambassador
Manila/Fashionista/Beauty

Lancôme Welcomes Kathryn Bernardo as Its First Philippine Ambassador

Lancome Names Kathryn Bernardo as Its First PH Ambassador Photo by Instagram/Kathryn Bernardo

French luxury brand Lancôme has named popular Filipina actress Kathryn Bernardo as its first-ever brand ambassador in the Philippines!

The actress shared the news through a social media post, which included a promotion video of her with Lancôme’s popular Idôle Eau de Parfum (EDP).

“Don’t let anyone tell you that you’re not allowed to redefine who you are. Everyone’s a work in progress. Here’s to you—because you can be your own Idôle,” the post read.

The Idôle Eau de Perfume is one the brand’s most coveted beauty items, with its clean and fresh scent with notes of rose, jasmine, vanilla, white musk, and bergamot.

In line with the announcement, Lancôme is offering an exclusive Idôle perfume as “Kathryn’s Pick” for P4,150, available until March 27 only. The limited-time offer comes with free gifts from the brand, worth P1,360. To purchase yours, click here.

Kathryn joins Lancôme’s star-studded lineup of brand ambassadors, including Nigerian-American actress, producer, and director Joy Sunday; American fashion icon Emma Chamberlain; Australian actress Aisha Dee; and American actress-singer Zendaya.

Look forward to more from Kathryn Bernardo and Lancôme’s collaboration by following their social media pages!

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