Is the Dyson Airwrap ID Worth It? A Review of The Cult Favorite Beauty Tool
Nothing completes a look quite like good hair does. Do you have that one coworker who always looks put together no matter the time of day or how few hours of sleep they got the previous night?
As a writer, I’ve been privileged enough to have attended some pretty fabulous events, from exclusive restaurant tastings to fashion shows and product launches. Beyond the glitz and glamor of lifestyle journalism, unfortunately, I don’t always feel that way. Despite all my attempts at picking beautiful outfits and doing my makeup, I still somehow feel frumpy standing next to gorgeous models and influencers who have definitely won the genetic lottery.
So, what have I realized from all this? Well, it’s that hair really does make a difference. I can walk into a room wearing the most beautiful ensemble, with perfect blush and bronzer plastered on my face, but if my hair is stacked up in a bun – which it usually is – then chances are, I won’t look as incredible as I’d hoped.
Enter: my hairstyling era. I’ve never been one to focus on hair, because as I’d wrongfully thought, it didn’t matter. But it’s true what they say: having beautiful, perfect waves, or a voluminous blowout can complete a look, adding that much more value to one’s carefully thought-out OOTD. So, if you're looking to upgrade your hair life, this is the review for you.
A Personalized Experience
Of course, when one thinks of perfect hair, their train of thought automatically (or at least eventually) leads to Dyson. Specifically, the Dyson Airwrap, which is something of a holy grail to beauty enthusiasts. This remarkable tool has jokingly been dubbed as the girl version of a PS5 and is a cult favorite at this point.
The Airwrap’s biggest selling point is that it uses the Coanda effect, a physics phenomenon that shows how a gas passing over a specific surface (particularly a curved or convex surface) will adhere to that shape. Using this principle, engineers at Dyson have figured out a way to style hair without clamping or extreme heat, introducing a tool that helps customers steer clear of heat damage.
While the Dyson Airwrap first made waves in 2018, the company has constantly been updating their invention, releasing its latest iteration – the Airwrap ID – in 2024.
The Airwrap ID is straightforward and easy to use: there are four “buttons” on it, each of which can be toggled up or down. There is one for heat (users can adjust air temperature to cold, hot, and maximum heat), another for airflow (light, medium, strong), one to unlock and remove the attachments, and one to power the device on and off.
The Airwrap ID also comes with six attachments, each of which has a specific purpose.
There is the fast dryer attachment for drying hair, the large volumizing brush for volume, the soft smoothing brush for shine and straightening, the flyaway smoother to tame hair strands, a 40mm barrel attachment for loose, bouncy curls, and a conical barrel for tighter, more defined curls. Unlike previous Airwrap models, the Airwrap ID barrels can now switch between left and right curling directions with the switch of a button found at the top. (Previous models saw users having to remove and reattach barrels to change the direction of the curl.)
With a focus on personalization, the Airwrap ID also allows users to connect the tool to an app on their phone; this allows them access to a library of styling tutorials as well as a “personalized curling sequence” that allows one to curl one’s hair with a click of a button.
For this, users simply have to download the MyDyson app and register their Airwrap ID onto it (scan the serial number or input it manually). They can then switch on their Airwrap ID and it will automatically connect to the app via Bluetooth. It will take the user to a questionnaire about their hair profile; once answered the app will generate a personalized styling sequence to optimize the time spent wrapping, styling, and cold shot (to set the curl).
So instead of having to switch between temperatures and air flow strength, all one needs to do to curl their hair is toggle the power on button upwards to “ID Curl” and the machine automatically does the work. Just hold the Airwrap ID in place and relax. Of course, specific timing can be adjusted to your preference.
My Favorite Parts
Those approaching hairstyling as a complete newbie – with zero experience at all – will find the MyDyson app is something of a godsend. Aside from the personalized curling experience, the MyDyson app also contains a library of tutorials lasting between 1 to 4 minutes on how to achieve specific hairstyles. There are styles for short, medium, and long hair, ranging from Retro Waves to a Slick Back look, and even a K-pop hairstyle for short hair styling.
It's also helpful that plenty of people love the Airwrap ID. Content creators have already made helpful videos and discovered their own hacks for creating long-lasting styles.
If you've ever been burned by a hair tool, then you can understand the fear of that happening again. Needless to say, the Airwrap ID takes away all fear of a repeat burn!
Although the Airwrap ID does heat up to a degree, it does so at a tolerable temperature. In fact, you can bring the device close to your face or to the roots of your hair, and the heat will still feel manageable.
Ultimately, people also love the Airwrap ID for its versatility. Because it comes with so many attachments, styling hair feels less bulky and a lot more streamlined. All you have to do is attach a head to the Airwrap ID body and you can instantly, dry, straighten, or curl your hair. The fact that it even comes with a flyaway smoother shows just how much thought Dyson put into creating a comprehensive hairstyling experience. You’re definitely getting more than one hair tool with the Airwrap ID.
The Difficulties
Don’t get me wrong though: purchasing a Dyson won’t automatically make you a pro at hairstyling. As it is with anything else, practice makes perfect and even the best tools will fail if you don’t have the skills to use them.
The only other drawback of the Airwrap ID I have observed is that in order to get really beautiful, defined curls on the barrel attachments, you have to take small sections of hair at a time. Taking a big chunk won’t work; the hair simply will not wrap around the barrel. So it’s fairly time-consuming to have to section your hair and do them one at a time, though the payoff is beautiful.
Is it Worth It?
It all comes down to: is it worth it? Is the Dyson Airwrap ID a good investment?
Personally, I would say it depends. If you’re someone who’s new to hair or doesn’t take styling too seriously, then getting an Airwrap ID right away might not be your best investment at the moment.
However, if you are constantly out or under the spotlight, or simply someone who loves to do hair or learn about styling, then the Airwrap ID is definitely your best friend. The tool is versatile, chic, and easy to use. It’s less damaging than a lot of other styling products on the market and its wide array of tutorials and attachments will open you up to plenty of stylish looks.
Shop the Dyson Airwrap ID here
This is a truthful product review and the opinions expressed within represent the views of the author.
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